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Slider Archive


Placing REALTOR® Safety Front and Center

The dialogue concerning REALTOR® safety—ongoing and unabated in the year since the death of Arkansas agent Beverly Carter—has brought to light the many risks real estate practitioners face in the field. But the conversation, says Charles Oppler, 2015 Vice President of the ...


4 Ways to WIN with First-Time Buyers

With the housing market seeing significant recoveries in home prices, Millennials are finally making a move toward homeownership. For many, this will be their first homebuying experience, so they’ll be turning to real estate agents for guidance and support. ...


Own Your Digital Personality: Social Media & Building Your Personal Brand

Jeff Bezos, the CEO of Amazon, famously said, “Your brand is what people say about you after you leave the room.” In today’s digital age, what people used to say “in the room” often now occurs online. From online reviews to social ...


Success Tips for the Self-Employed

Being self-employed is the ultimate freedom. You get to be your own boss, set your own schedule and enjoy unlimited income potential. But this sort of flexibility also comes with real risk. With so much responsibility to ...


Take Back Your Listings

Google is the most popular search engine on the Web by a landslide. You know this because over 70 percent of you begin your searches on Google, which means that over 70 percent of your potential clients also begin their searches on ...


Fifty-Four Percent of Metros on Pace to Reach Eight-Year High in Home Sales

Things are looking good for the future of housing—single family home and condo sales through August were on pace for an eight-year high nationwide. This data comes from a recently released RealtyTrac® August 2015 U.S. Home Sales Report, which shows a ...


Preparing for Tomorrow: Set Yourself Up for Sustainable Success

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CFPB Finalizes Rule to Facilitate Access to Credit in Rural and Underserved Areas

Changes are being made to credit access in rural and underserved areas, as the Consumer Financial Protection Bureau (CFPB) recently finalized several changes to its mortgage rules to facilitate responsible lending by small creditors in these locales. The new rule, which ...


Staying Safe Online: How REALTORS® Can Protect Themselves

Real estate professionals take a broad array of precautions to stay safe, from learning martial arts to setting up complex safety policies within their company. However, what they may accidentally overlook, according to Garry Marsoubian, ...


Leadership from the Outside, In

“Don’t study the great realty companies, study the great companies,” said Paul Charron. “The great companies will have something for you to take away.” As chairman of the board for the Campbell’s Soup Company with a rich career of leading many diverse firms ...


Hispanic Women Taking Charge among Fastest-Growing Homebuying Demographic

The Hispanic population has become a catalyst for the U.S. housing market, and new data released recently by Better Homes and Gardens® Real Estate and the National Association of Hispanic Real Estate Professionals® (NAHREP) shows that Hispanic women, in particular, are essential to ...


Report: More than a Quarter of U.S. Homes Lost Value in the Last Year

Nationally, homes appreciated 3.3 percent from a year ago, rising to a Zillow Home Value Indexof $180,800. The national growth rate has leveled off over the past five months, suggesting the housing recovery ...


August Brings Stall in Existing-Home Sales

Following three straight months of gains, existing-home sales dipped in August despite slowing price growth and a positive turnaround in the share of sales to first-time buyers, according to the National Association ...


For 69 Percent of Renters, Location Is a Decision-Maker

It may surprise some housing professionals to know that when it comes to renting, location—not price or size—seems to be the major decision-maker. This news comes from For Rent Media Solutions' recently released white paper, Engaging Today’s Consumer: The Modern Apartment ...


Millennials and the New American Dream

A survey conducted exclusively among millennials as part of the Responsive Home project—a venture between BUILDER magazine and Pardee Homes to design, build and sell the ideal home for 21st century buyers – identifies the driving factors behind new age home buying habits and de-bunks millennial ...


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