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Slider Archive


Don’t Let A Bad e-Signature Ruin Your Business – How to Choose the Right Provider

As markets continue to heat up across the country, real estate agents vie to be first to the finish line in the race to secure listings and win bids for buyers. The quickening pace of the transaction process combined with ...


NAR Survey of Generational Trends Shows Younger Buyers More Optimistic

Millennials are more confident than any other age group that their recent home purchase was a good financial investment, according to a new study released this week. The inaugural 2013 National Association of REALTORS® Home Buyer and Seller Generational Trends evaluated ...


Three Compelling Reasons Why Your Buyers Should Buy…Now

For years, we’ve been touting the buyer’s market concept to prospective clients, citing everything from high inventory levels to hard-to-pass-up deals on short sales and REOs. But here in the midst of the busy summer season, the tables appear to be ...


7 Basics for Building Business with Real Estate Videos

Innovations in technology along, with our ever increasing on-the-go lifestyle, have shifted real estate marketing away from traditional practices toward an online approach with more visual stimulation including video. Among all of the online tactics used by marketers, videos ...


Creating Content That Drives Business

Everybody wants to participate in the newly evolving world of social business. You’ve been told how important it is to your future success. I’ll bet you’ve even set up your accounts and taken your first steps to getting started on all ...


How to Help Your Client When Their Short Sale Isn’t Short

The term “short sale” is a bit of an oxymoron considering the often arduous task of actually completing one. A short sale occurs most often when the homeowner has a financial hardship, and so a lender agrees ...


International Buyer Queries: Is Your City in the Top 5?

Realtor.com® recently released data regarding the top countries (outside the U.S.) where consumers are the most engaged on realtor.com® and realtor.com® International. The data highlights the markets within the U.S. that are most popular amongst these global consumers throughout ...


Building Relocation Business: Move Beyond Referrals and Focus on Key Trends

Last week, my colleague John Sculley discussed how changes in the corporate mobility industry may herald new business opportunities for brokerage-based relocation departments. Traditionally, relocation directors focused on buyer and seller referral revenue, but with fewer corporate transfers and ...


US Foreclosure Inventory Down 29 Percent Nationally from a Year Ago

CoreLogic recently released its May National Foreclosure Report with a supplement featuring quarterly shadow inventory data as of April 2013. ...


Forget the Wedding. Unmarried Couples Leap into Homeownership

With the market making a comeback, and more millennials leading the way in the house hunt, we are seeing a shift in personal values making an impact on the future of housing. ...


Home Sizes Expand: Are McMansions Making a Comeback?

As sales improve and prices rebound, another housing component is showing growth: square footage. During the real estate lull, the average home size shrunk. However, while the housing market shows signs of recovery, larger and more luxurious homes are also making ...


Tips to Optimize Your Real Estate Website for Mobile Users

As more and more consumers turn to their mobile devices when researching real estate, brokers and agents across the U.S. are searching for the best approach or the best way to optimize their presence on the smaller screen. ...


Corporate Relocation: A Return to Business as Usual? Or Has the Model Morphed for Good?

While the residential marketplace is finally showing real traction in its recovery, the relocation segment of the market has been the focus of much debate. The volume of employer-sponsored moves dropped precipitously during the housing collapse and recessionary years. Will we ...


Who is Representing Your Buyers?

When I started selling real estate many years ago, I would often write offers and then have my buyers wait in the car while I went inside the home and met with the sellers and their agent. If there was a ...


Pin It, Tweet It, Put It on Your Wall – Social Media Tips for Real Estate

As of October 2012, Facebook reached 1 billion monthly active users. LinkedIn® has 175 million professionals worldwide, including all Fortune 500 companies. Twitter users generate an average of 400 million tweets each day. And, according to the 2013 National Association of ...


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