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Todays Real Estate News Archive


7 Basics for Building Business with Real Estate Videos

Innovations in technology along, with our ever increasing on-the-go lifestyle, have shifted real estate marketing away from traditional practices toward an online approach with more visual stimulation including video. Among all of the online tactics used by marketers, videos ...


Creating Content That Drives Business

Everybody wants to participate in the newly evolving world of social business. You’ve been told how important it is to your future success. I’ll bet you’ve even set up your accounts and taken your first steps to getting started on all ...


Time to Retool Your Factory and Invest in the Future

Two recent business trips have inspired me to make this analogy, which I think is very appropriate given today’s industry and economic environment. One was a visit to the state-of-the-art BMW factory in Greenville, S.C., and the other was my attendance at an industry conference where I moderated two panels ...


How Top Companies are Elevating Loyalty, Productivity and Innovation

When a successful formula is discovered in the business world, it’s copied and becomes part of standard operating procedure throughout entire industries. ...


7 Twitter Mistakes Small Businesses Should Avoid

There are many Twitter mistakes that small business owners should be wary about making. Some are more obvious than others. ...


Tips to Help Buyers Get the Home They Want

REGIONAL SPOTLIGHT—Not long ago, even the most desirable home might linger unsold for months in the metro Chicago real estate market. However, that is no longer true in many parts of the Chicago area. A substantial percentage of homes listed for sale today are attracting offers from more than one ...


As Market Improves, Don’t Forget Distressed Homeowners

As we get deeper into the busy summer selling season, all of the market and economic indicators we’re seeing point to a steady recovery that continues to march in the right direction. Although low inventory is posing a new kind of challenge, there’s another segment of the market that shouldn’t ...


How to Help Your Client When Their Short Sale Isn’t Short

The term “short sale” is a bit of an oxymoron considering the often arduous task of actually completing one. A short sale occurs most often when the homeowner has a financial hardship, and so a lender agrees ...


Weekly Video Tip: Sin City Effect

Boy, have I got one nifty editing technique for you. It's a little advanced, and you might not use it everyday, but it’s a great trick to have up your sleeve—it’s the Sin City Technique or as some of you might know it … the Pleasantville. ...


Real Estate: Local or Global?

If real estate is a local business, why is there such a growing emphasis on “global” among today’s progressive real estate firms? ...


International Buyer Queries: Is Your City in the Top 5?

Realtor.com® recently released data regarding the top countries (outside the U.S.) where consumers are the most engaged on realtor.com® and realtor.com® International. The data highlights the markets within the U.S. that are most popular amongst these global consumers throughout ...


Great Spaces: Ali Landry Sells Model Home

Model Ali Landry and her husband, film director Alejandro Gomez Monteverde, recently listed their Los Feliz home at just under $2 million. ...


Top Tips for Backyard Safety

(MCT)—A home’s outdoor space can provide an oasis of relaxation during summer — a mini vacation from daily stress and an ideal venue for gathering friends. But with every backyard paradise comes a long list of potential risks. June is ...


Homes.com Expands Product Lineup with Imprev Marketing Platform

Homes.com, the online real estate resource and leading provider of enterprise-level solutions for real estate professionals and brokerages, is enhancing its marketing system with the addition of a new Marketing Center powered by Imprev. ...


Michele Hagan Joins Real Living Lifestyles as Rancho Bernardo Branch Manager

Michele Hagan joins Real Living Lifestyles with many years of education in coaching and teaching people how to build their businesses. With her extensive experience, Hagan is expected to be a key asset in the real estate arena. ...