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Todays Real Estate News Archive


Is Your Technology Working for – or Against – You? We Want to Know!

Take RISMedia’s Technology Survey and Be Entered to Win a Dell M110 Ultra-Mobile HD Projector! ...


Win Listings with a Free Listing Presentation

Show sellers all your online AND mobile marketing, including how you reach buyers on major sites like realtor.com®, MSN® and AOL®. ...


Beyond ‘White Label’: Real Estate Firms Use New Imprev Marketing Platform to Build Specialized Marketing Centers

Three innovative real estate firms—San Francisco’s Paragon Real Estate Group, ONE Sarasota Realty Group of Florida and four franchise offices of Sutton (Canada)—have announced they have leveraged the power of the all-new Imprev Marketing Platform to create unique, specialized ...


Monday Morning Mobile: Google Sides with Mobile Users

There is no better place to be than at the top of Google’s search rankings; for marketers it’s the Holy Grail. The key component in reaching that milestone is SEO (Search Engine Optimization) a process by which your site and content is ranked based on relevance. Now, with so much ...


Your Place: Keep Attic-Steps Insulation in Summer

(MCT)—Question: We have an attic with a set of steps that pulls down from the ceiling. In the winter, we keep an insulated foam dome in the attic that covers the folded steps and the trap door that they are attached ...


Real Estate Publisher Sees Home Searches Are Shifting to Mobile Technology

International real estate publisher, The Real Estate Book®/RealEstateBook.com is finding more and more home shoppers are turning to their smart phones for housing searches. How they find the mobile tools they use, however, may be a surprise to many. ...


Century 21 Real Estate Partners with Properties Online, INC., to Provide Custom Websites for Every Property Listing

Century 21 Real Estate LLC recently announced another key element in its powerful set of tools available for use by the professional sales associates who represent the brand across the United States. The company announced a new relationship with Properties Online, Inc. that will provide CENTURY 21® real estate professionals ...


Generating Traffic from Qualified Leads

With 34 years of experience in the real estate industry under his belt, Russell Shaw of The Russell Shaw Group, Realty ONE Group in Phoenix, Ariz., has seen just about every service ever developed claiming to deliver qualified leads to agents. But when it comes to generating traffic from qualified ...


Living Smart: Hiring a House Sitter

(MCT)—For many of us, summer is the ideal time of year to take extended trips away from home. It’s also the perfect time of year for burglars to go on the prowl for easy break-in opportunities where their activities won’t quickly ...


Do Your Agents Need More ‘Stuff’?

Put another way—would your agents be more productive fully implementing all the systems tools and training you have already provided? Or is it a little of both? ...


Pinterest: ‘Pin It If You Love It’

In our second commentary regarding Pinterest, we suggested evaluating Pinterest to be sure it’s a marketing tool that best fits your brand’s goals and objectives and the best use of your resources and time. We also offered some helpful tips ...


Home Sales Rise with Strong Increases – How to Get Your Piece of the Pie

Home sales are on their way up; existing-home sales improved in May and remain solidly above a year ago, while the median price continued to rise by double-digit rates from a year earlier, according to a release yesterday from the National ...


Facebook Still Important

Real estate agents continue to rely on social media to reach out to new clients and stay close to the ones they have, but with more and more social media entries coming into the fold, it can be overwhelming at times. There’s Twitter, LinkedIn, Instagram, Google+, Tumblr…the list goes on ...


7 Tips to Land Your Buyer’s Dream House

From escalator clauses to earnest money, here are some helpful tips for landing your buyers’ dream house from an industry investment expert. ...


5 Business Questions to Ask Midyear

(MCT)—Whether the summer means tourism slam, business as usual or slow goings, every entrepreneur should make time for a midyear checkup on their small business, experts say. ...


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