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Todays Real Estate News Archive


Monday Morning Mobile: Google Sides with Mobile Users

There is no better place to be than at the top of Google’s search rankings; for marketers it’s the Holy Grail. The key component in reaching that milestone is SEO (Search Engine Optimization) a process by which your site and content is ranked based on relevance. Now, with so much ...


Your Place: Keep Attic-Steps Insulation in Summer

(MCT)—Question: We have an attic with a set of steps that pulls down from the ceiling. In the winter, we keep an insulated foam dome in the attic that covers the folded steps and the trap door that they are attached ...


Real Estate Publisher Sees Home Searches Are Shifting to Mobile Technology

International real estate publisher, The Real Estate Book®/RealEstateBook.com is finding more and more home shoppers are turning to their smart phones for housing searches. How they find the mobile tools they use, however, may be a surprise to many. ...


Century 21 Real Estate Partners with Properties Online, INC., to Provide Custom Websites for Every Property Listing

Century 21 Real Estate LLC recently announced another key element in its powerful set of tools available for use by the professional sales associates who represent the brand across the United States. The company announced a new relationship with Properties Online, Inc. that will provide CENTURY 21® real estate professionals ...


Generating Traffic from Qualified Leads

With 34 years of experience in the real estate industry under his belt, Russell Shaw of The Russell Shaw Group, Realty ONE Group in Phoenix, Ariz., has seen just about every service ever developed claiming to deliver qualified leads to agents. But when it comes to generating traffic from qualified ...


Living Smart: Hiring a House Sitter

(MCT)—For many of us, summer is the ideal time of year to take extended trips away from home. It’s also the perfect time of year for burglars to go on the prowl for easy break-in opportunities where their activities won’t quickly ...


Do Your Agents Need More ‘Stuff’?

Put another way—would your agents be more productive fully implementing all the systems tools and training you have already provided? Or is it a little of both? ...


Pinterest: ‘Pin It If You Love It’

In our second commentary regarding Pinterest, we suggested evaluating Pinterest to be sure it’s a marketing tool that best fits your brand’s goals and objectives and the best use of your resources and time. We also offered some helpful tips ...


Home Sales Rise with Strong Increases – How to Get Your Piece of the Pie

Home sales are on their way up; existing-home sales improved in May and remain solidly above a year ago, while the median price continued to rise by double-digit rates from a year earlier, according to a release yesterday from the National ...


Facebook Still Important

Real estate agents continue to rely on social media to reach out to new clients and stay close to the ones they have, but with more and more social media entries coming into the fold, it can be overwhelming at times. There’s Twitter, LinkedIn, Instagram, Google+, Tumblr…the list goes on ...


7 Tips to Land Your Buyer’s Dream House

From escalator clauses to earnest money, here are some helpful tips for landing your buyers’ dream house from an industry investment expert. ...


5 Business Questions to Ask Midyear

(MCT)—Whether the summer means tourism slam, business as usual or slow goings, every entrepreneur should make time for a midyear checkup on their small business, experts say. ...


Staying Positive with Your Business

Doomed from the start. If you’re an entrepreneur or an entrepreneur-hopeful, it’s probably difficult to keep those four words from causing you to second guess your every move as you plan and run your business. They become especially hard to ignore when you consider the fact that less than 30 ...


Would Abolishing Fannie and Freddie Stall the Real Estate Recovery?

Earlier this month, a bipartisan bill was put forth that would liquidate Fannie Mae and Freddie Mac and replace them with a government reinsurer of mortgage securities behind private capital. While the legislation is in the very early stages, there is ...


Realtors Property Resource® Helps Educate and Impress Today’s Buyers and Sellers

From making restaurant reservations to hailing a cab, consumers can find—and do—just about anything on their mobile devices these days, including search for their next home. This creates added strain on real estate professionals as they push to remain relevant at a time when many believe they can find or ...


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