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Today’s Top Story Archive


Achieve Conference Kicks off Tomorrow – Don’t Miss These Industry Leaders

RISMedia, May 23 2011—RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24 from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


Real Estate Marketing Strategies: 3 Mistakes to Watch Out for When Asked, ‘So What Do You Do?’

RISMedia, May 21, 2011—OK, so you’re standing in line in the supermarket, or in an elevator, at a party, or in a networking group. Sooner or later, someone is going to say to you, “So what do you do?” This is what you want, free publicity, so to speak. However, how you handle this question could determine whether this person becomes a prospective client, a prospective referral source or just walks away.


Learn How to Expand Your Marketshare and Profitability at This Year’s Achieve! Conference

RISMEDIA, May 20, 2011—RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24, from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


8 Tactics to Get Noticed across Time Zones

RISMedia, May 19, 2011—If your goal is to generate leads and referrals from international home buyers or sellers, it’s a sound strategy to stand out from the crowd. To reach that goal, jump-start your marketing initiatives with no-cost, low-cost and highly cost-effective tactics that can contribute to building awareness on the global market. Here are eight tactics to consider. Most employ social media and other online or digital resources, while others should provide fresh perspectives on how to maximize proven marketing resources.


Learn How to Expand Your Market Share and Profitability at This Year’s Achieve! Conference

RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24 from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


How to Use Foreclosure Data to Identify Investment Opportunities

RISMEDIA, May 17, 2011—In the current complex housing market, it is critical for real estate professionals to evaluate their individual markets for short-term and long-term real estate investment potential for their clients. In every fluctuating housing market, there are opportunities. The real estate professional who has a command of these nascent opportunities will be a sought-out source for advice-hungry buyers. Home value shifts combined with employment levels and income growth can determine the short-term and long-term potential of a market. Ingo Winzer, President of Local Market Monitor, states that ”in over-priced markets, the momentum of home value changes is more important than income growth in determining future home values.”


Speaker Spotlight : Learn How to Expand Your Market Share and Profitability at This Year’s Achieve! Conference

RISMEDIA, May 16, 2011— RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24 from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


Realtors Property Resource Announces 500,000 REALTORS Milestone

RISMEDIA, May 14, 2011—REALTORS® Property Resource™ (RPR), a subsidiary of the National Association of REALTORS®, has reached the significant milestone of enrolling over 500,000 REALTORS®; from more than 274 MLSs across the country. With the latest addition of executed contracts, the RPR database now will include over 1.5 million listings. RPR’s MLS outreach plans have seen a marked increase since the launch of the web application in September 2010. Since January 1, 2011 RPR has executed contracts with MLS’s representing over 180,000 REALTOR® members.


Real Estate Marketing Strategies: How You Can End the Habit of Procrastination for Good

RISMEDIA, May 13, 2011—As a business coach for real estate professionals for the last 14 plus years, I often hear the same question from my clients: "How do I stop procrastinating and do what I need to do to pick up the phone?" This article will give you a strategy guaranteed to help you overcome the old pattern of procrastination. Here's the key: Pick a goal that is manageable for you.


Build an Action Plan – How to Attract Global Buyers

RISMEDIA, May 12, 2011— You don’t have to travel the world to be a global agent. Nor do you have to find foreign investors shopping for properties here. Global business also includes ethnic immigrant communities, naturalized citizens who retain strong cultural roots, and foreign residents living in the U.S. on extended visas. Considered in this context, global business is bigger—and growing faster—than many agents realize. Getting started Connecting with multicultural buyers is not so much about speaking their language, but understanding where they are coming from–gaining a better understanding


Meet Leading Industry Experts at This Year’s Achieve! Conference

RISMEDIA, May 11, 2011—RISMedia’s Achieve!—Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24 from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


April Housing Scorecard Shows Growing Evidence of Economic Progress

RISMEDIA, May 10, 2011—The U.S. Department of Housing and Urban Development (HUD) and the U.S. Department of the Treasury recently released the April edition of the Obama Administration's Housing Scorecard—a comprehensive report on the nation’s housing market. Officials caution that the latest housing figures underscore fragility in the housing market and highlight the importance of the Administration’s foreclosure-prevention programs, which continue to help tens of thousands of struggling homeowners each month and play a critical role in setting standards for the mortgage industry.


Don’t Miss Out! Learn How to Expand Your Market Share and Profitability at This Year’s Achieve! Conference

RISMEDIA, May 9, 2011—RISMedia’s Achieve! – Real Estate’s Marketing & Opportunity Conference—will provide the most innovative educational programs and networking opportunities for brokers and agents. Industry experts Joe Clement, Todd Hetherington and Ed Krafchow are among the leading broker panelists who will offer an in-depth look at where the industry is today and where it’s headed in the future during the Opening Session titled: “The State of the Real Estate Industry – Expanding Your Marketshare and Profitability in 2011” at this year’s Achieve! Conference. The session will take place on Tuesday, May 24 from 1:15 p.m. – 4:30 p.m. at the Rye Town Hilton in Westchester County, New York.


HUD Offers Grants to Clean Up Health Hazards in Housing

RISMEDIA, May 7, 2011—The U.S. Department of Housing and Urban Development recently announced that it is offering $2.5 million in grants to improve and develop methods and knowledge for detecting and controlling lead-based paint and other housing-related health and safety hazards. This funding will help protect young children as well as other vulnerable populations. “The grants awarded under these two programs will allow States, counties and cities who are on the front lines to further protect families from the hazards of lead-based paint and other housing related hazards,” says Jon Gant, Director of the Office of Healthy Homes and Lead Hazard Control.


Real Estate Marketing Strategies: How to Stop Struggling with Lead Generation

RISMEDIA, May 6, 2011—Every week I hear from dozens of real estate professionals who are asking themselves “why can't I get my pipeline full of prospective clients?” Now more than ever people are struggling with lead generation and looking for solutions. Is it any wonder that most real estate agents feel blocked when it comes to picking up the phone and calling prospective clients? When you think about it for a moment, none of us were trained from our childhood to do anything like that. In fact in our conditioning we were trained to do the opposite. We learned things like "don't talk to strangers”, "it's not okay to ask for what you want", "if you call people you're bothering them" and so forth the list goes on.



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