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Today’s Top Story Archive


How to Talk to Your Sellers about a Price Adjustment

When you met with your sellers during the listing appointment, you agreed on a listing price for the home, feeling that it was priced competitively with the neighborhood. However, after a few months on the market, the home isn’t selling and interest ...


Leading Markets Index Shows 56 Metros at or Above Normal Levels in June

Of the approximately 350 metro markets nationwide, 56 returned to or exceeded their last normal levels of economic and housing activity, according to the latest real estate news from the National Association of Home Builders/First American Leading Markets Index (LMI), released this ...


The ABCs of Lead Management

Most agents tell me that their most urgent business concern is the need for more leads. With all the incredible lead generation sources both online and offline, I simply don’t buy it. Our coaches are taught to lead each session with revenue. ...


Good News for Sellers: Listings Sell Faster despite Weak Sales

Despite weak demand and an infusion of new listings over the past two months, listings are selling nearly as fast as a year ago and prices are still rising. Realtor.com reported recently that in April the total U.S. for sale inventory of ...


Face Time: Why Broker Networking Matters More than Ever

Overused and often under-rated, the concept of networking has become a ubiquitous part of modern culture. However, that doesn’t dilute the value of smart, selective, focused networking for those who know how to do it right. Power Brokers, in fact, view it ...


How to Succeed in the New Era of Real Estate

Today’s consumers are a different breed from the consumers of the past. Potential buyers and sellers are savvier, know more about the real estate market and, thanks to the Internet, have access to a wealth of information. According to the National Association of ...


7 Deadly Sins: Social Media Mistakes Agents Make

Social media is a powerful tool for real estate professionals in many ways. It allows you to find and engage with real people in your market, gives you a free source of advertising and can be great for referrals. But like anything ...


Tips for Superior Summer Home Staging

Gearing up for a busy summer selling season? You may want to take another look at your staging process. Staged homes sell 78 percent faster than non-staged homes, so it's important to do your due diligence if you want to succeed. The following ...


How to Use Social Media the RIGHT Way – Part 2

People’s attention is shifting and shifting fast. People no longer take the time to look at billboards or direct mail. Therefore, to attract the eyeballs and ears of potential clients, you have to take matters into your own hands, and social media ...


New Housing Report Reveals Healthier National Market

Nationally, the number of single-family homes for sale and their prices continue to rise—revealing a healthier real estate marketplace than a year ago and strong seller confidence, according to the April 2014 National Housing Trend Report released today by realtor.com®, a leader in ...


Home Prices Growing at Slower Pace

Home price growth across the U.S. is continuing at a slower pace, according to a recently released Case-Shiller home price report. ...


Buyers and Sellers See Spring Buying Season Blooming into Summer: Survey

Prudential Real Estate, an HSF Affiliates LLC real estate brokerage network, recently released the results of its first quarter Consumer Outlook Survey indicating that consumers’ perception of the residential real estate market is increasingly positive. And, following a long, tough winter, consumers ...


Ask the Expert: What Are the Most Important Risk Management Practices?

The following Ask the Expert column features Michael Ryder, the National Program Director for Specialty Programs with Norman-Spencer Agency, Inc. ...


Existing-Home Sales Pick Up in April

Existing-home sales increased for the first time this year in April, while inventory meaningfully increased and home price growth moderated, according to the National Association of Realtors® Monthly sales gains in the West and South offset a modest decline in the Midwest while the Northeast was unchanged. ...


NAR Member Survey Shows Rise in REALTOR® Income and Sales Volume

Reflecting the 11.5 percent growth in home prices last year, income and sales volume jumped for the third year in a row, according to the 2014 National Association of REALTORS® Member Profile. The survey also found an increase in new and ...


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