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Today’s Top Story Archive


The .REALTOR Web Address: A Key Component of Your 2016 Branding Strategy

Whether triggered by market changes, competition, mergers, or an outdated image, every branding strategy needs periodic updates to keep pace with the latest and greatest in the industry. ...


Big Boom: Home Prices Continue to Rise

Home prices continued their rise across the country over the last 12 months, with yet another increase in September, according to recently released S&P/Case-Shiller Home Price Indices. ...


How My Diversity Made Me a Better Leader

I am a first generation Mexican American. My parents came to the U.S. in the 50s and technology (or lack thereof) kept them from staying in close contact with their loved ones back home. Without Internet, cable, cell phones, or FaceTime, they had ...


Looking to Build a Sustainable Brokerage Business? Lay the Foundation with a Strong Culture

In an industry that’s constantly changing and evolving, building a sustainable brokerage business that can withstand market fluctuations is not only a challenging proposition, but one that can’t be taken lightly. ...


2016: The Return of a Feel-Good Real Estate Market?

If you believe that – and if you are willing to put the recipe to the test – 2016 may just turn out to be your best year yet in real estate. ...


New Study Suggests Strong Outlook for Green Homes

During the prolonged housing downturn, green homes provided support to the ailing residential market and now promise to be an important element of the recovering market as well, according to a new study conducted by Dodge ...


Top Four Marketing Tactics to Implement for 2016

We’ve reached that time again—the end of another year. As we close this chapter and open the next, now is the perfect time to make resolutions and plan for the year ahead. For those in the real estate game, one key area of ...


The Secret to Social Media Success Starts with You

“Be yourself.” Easier said than done, for many of us. With personal and professional lines so often blurred in real estate, most industry professionals would find themselves confounded by the notion of an authentic self. And as more experiences are filtered through ...


Millennials, Legislation and Giving Back Remain Focus for NAR in 2016

There are many signs of strength in the real estate market driving consumers today and looking ahead to 2016, the National Association of REALTORS® aims to maintain the momentum by staying focused on legislation and preserving key tax ...


Keeping It Personal: Tom Salomone Puts the Power of Relationship Front and Center

Tom Salomone has seen a lot in his 40-plus years in the real estate industry…lots of markets, lots of trends, lots of regulations. But the one factor that has remained constant throughout is the power of the relationship. Already off to ...


Industry Greats Awarded at RISMedia Power Broker Event

Over the past several years, RISMedia has honored many industry icons for their important contributions to the real estate industry during its annual Power Broker Dinner. This past Friday, RISMedia and its award sponsors inducted six more executive leaders into its elite group of honorees during the 20th anniversary of ...


New Report Shows 55,000 Completed Foreclosures in September

Foreclosure inventory declined by 24.3 percent and completed foreclosures declined by 17.6 percent compared with September 2014, according to the recently released CoreLogic® September 2015 National Foreclosure Report. The number of foreclosures nationwide decreased year over year from 67,000 in September ...


How to Turn Cold Leads into Closed Sales

No one knows exactly how much the real estate industry spends on lead generation as a whole. We do know that agents and brokers are spending over $100 million a year on marketing lead generation programs provided by the Zillow Group alone. ...


Building a David vs. Goliath Strategy: How Homes.com Plans to ‘Out Better’ the Giants

The Internet has been called the “leveler of the playing field,” offering opportunities for local businesses to gain prominence in search results. In the real estate space, many of the top spots are dominated by portals who have the expertise, resources and consumer ...


Small World, Big Opportunities: LeadingRE International Symposium Unites Global Real Estate Minds

In a true demonstration of global fortitude and opportunity, approximately 150 real estate professionals from 19 countries gathered in Berlin, Germany Oct. 11 - 13 for the 2015 International Symposium of Leading Real Estate Companies of the World® and Luxury Portfolio International®. ...


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