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Is the Market Really That Bad? New White Paper Goes beyond the Gloomy Headlines

By John Benson Editor's Note: The following information is compiled from a White Paper recently released by the author. The White Paper is titled, "60% of the U.S. Can Stop Worrying about Housing Market" and can be accessed by clicking here. RISMedia, Aug. 14, 2008 - When it comes to the national housing market, there is a lot of gloom and doom in the daily newspaper. Just look at a few recent headlines:


Housing Bill Creates Great Environment for First-time Buyers, Says Industry Leader

Commentary by J. Lennox Scott, chairman and CEO, John L. Scott Real Estate RISMEDIA, August 12, 2008-Buying smart in today's market got a little easier recently following the signing of the Housing and Economic Recovery Act of 2008 by President Bush. There are significant benefits aimed at helping buyers, such as


Real Estate Marketing – 7 Ways to Fine-Tune Your Mindset for Success

By Maya Bailey, Ph.D. RISMEDIA, August 11, 2008-More and more small business owners and success-minded professionals are beginning to discover what most successful real estate agents have known all along. They are beginning to discover the "secret" to success.


Tips for Making the Most of Your Open House

Commentary by Lelia Chapman  RISMEDIA, August 7, 2008—In any industry, the most successful businesses prepare each and every one of their employees to compete. In a highly competitive market, successful real estate firms should ensure their agents are prepared to take full advantage of every sales opportunity.


10 Steps to a Successful, Profitable Website

By Kurt D. Lynn RISMEDIA, August 6, 2008-In the real estate world, the Internet is often held up to be some sort of utopia that offers an alternative to real estate professionals from conventional real estate marketing


Has the Market Bottomed Out?

Commentary by Walt Baczkowski RISMEDIA, August 5, 2008-At the top of the most frequently asked questions' list is, "How will we know when the market has ‘bottomed out' and we should buy a home?"


Building a ‘Better’ Tomorrow

Better Homes and Gardens' First Franchise Owner Previews a Fresh Start By Kayla O'Brien RISMEDIA, August 4, 2008-Thomas Wilkins prides himself on building his thriving independent real estate business


Avoid ‘Un-Appeal’ – 13 Ways to Get Buyers Inside the Home

Commentary by David Sobel RISMEDIA, August 1, 2008-I'm sure you've all had that experience with a client where you drive up to a house and they don't even want to go inside. It's an immediate "un-appeal."


President Bush Signs Landmark Housing Bill into Law

RISMEDIA, July 31, 2008-Landmark housing legislation signed into law yesterday by President Bush is aimed at ending the current cyclical downturn in the housing industry, helping


Do You Know Who You’re Selling To?

Commentary by Alan G. Bayham RISMEDIA, July 29, 2008-It happens over and over again. The agent delivers an outstanding presentation to the prospect. She not only knew all the facts


‘Tell Me More’ – How to Lead Through Listening

By David Benzel RISMEDIA, July 28, 2008-Dad was waiting in the parking lot at the usual time. As the basketball players left the gym, he noticed


5 Ways to Retain Talent in a Contracting Organization—Keeping Your Best People

By George W. Mantor RISMEDIA, July 25, 2008-Two years ago, I wrote an article that led to an interview that wound up being syndicated


New Trends and Mutual Benefits in Our Aging Society

By The Gonzales Group RISMEDIA, July 24, 2008-There are two stories now being told about immigration and the future of America. Each has some basis in fact, although one is based on newer trends and is more optimistic than the other. These stories differ in their answers to three crucial questions:


Staying Connected with Buyers and Sellers—After the Contract Is Signed

By David Fialk RISMEDIA, July 23, 2008-Buyers and sellers are searching the Internet when looking to buy or sell a home and using the computer or cell phone/PDA to communicate via e-mail or text messages. Why then is it that so few real estate agents take advantage of Internet technology where buyers and sellers can be more involved with


Real Estate Market Expected to Improve with New President

Survey shows demand growing as buyers struggle to overcome barriers RISMEDIA, July 22, 2008-Nearly half of all home buyers (44%) believe the housing market will improve once the new President takes office in January, 2009, according to a new survey recently released conducted by Harris Interactive® and commissioned by Move, Inc., operator of Realtor.com®.



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