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Today’s Top Story Archive


Unethical SEO – 9 Online Marketing Gaffes to Avoid

By Barry Hurd RISMEDIA, Jan. 29, 2008-Every industry has rules. In the world of online marketing, every rule is a shade of gray that is constantly going through technical evolution. While many marketing techniques had periods of proper


Protect Your Position: 8 Ways the Power Broker Survey Will Help Your Business

Making the list of the nation's top brokers provides several business-building opportunities By Maria Patterson RISMEDIA, Jan. 28, 2008--In today's challenging marketplace, nothing beats having a leg up on the competition. Completing RISMedia's Annual Power Broker Survey is the best way to gain that edge. Here's why.


Change is Good: How 3 Industry Insiders Plan to Thrive in Today’s Market

RISMEDIA, Jan. 25, 2008-With the New Year's hype subsiding, the end of January seems like the perfect opportunity to evaluate how you set out to reach your goals for 2008. What's working? What's not? What should you be concentrating on more? Here, we take a look at what three industry leaders feel are necessary to continue thriving in the industry throughout 2008 and beyond.  


Real Estate Social Networking Really Takes Off

Interest grows as networking site receives $2.75 million for minority interest By Beth McGuire RISMEDIA, Jan. 24, 2008--Now that the phenomenon of online social networking that has emerged in many areas of business today is finally gaining popularity in real estate, it's growth is taking off 'faster than a speeding blog.' This was evidenced


Slow Down and Serve: 4 Ways to Achieve Client Loyalty

Commentary by Stuart Crawford RISMEDIA, Jan. 23, 2008-Is excellent client service at an all-time low? Just take a look around today's high-paced,


6 Ways to Build Referrals

By Kelle Sparta RISMEDIA, Jan. 22, 2008-One of the most inexpensive and effective forms of marketing yourself is networking. Many people realize this, but few do it well. Here are some tips to keep you on the path to success.


Gain a Competitive Edge-Take RISMedia’s 20th Annual Power Broker Survey

Inclusion in this ranking of the nation's top real estate firms builds broker credibility in today's challenging marketplace RISMEDIA, Jan. 21, 2008-RISMedia's 20th Annual Power Broker Survey-the industry's leading report ranking


You to the Rescue: Are Reverse Mortgages Right for Your Clients?

RISMEDIA, Jan. 18, 2008-(MCT)-With mortgage news still dominating the headlines, home buyers and sellers will look to you more than ever for clarification on the many confusing scenarios and options available to them. Here, a primer on the Reverse Mortgage, and when and why it might be right for your clients.


Curb Appeal: 17 Ways to Get Buyers Inside the Home

By David Sobel RISMEDIA, Jan. 17, 2008-You've all had that experience with a client where you drive up to a house and they don't even


750 Million People Can’t Be Wrong: Three Steps to Master Social Search

By Jeannette Kocsis RISMEDIA, Jan. 16, 2008-These days, no one questions the value of search engine marketing - but there remains


What’s Your Image? Four Steps to ‘Employment Branding’

By Don Kottick RISMEDIA, Jan. 15, 2008-The real estate industry previously had a tendency towards tardiness when it came to adopting


Embracing a New Perspective

By Dr. Cliff Baird RISMEDIA, Jan. 14, 2008--"If you do not allow your manager/coach to hold you accountable, you WILL NOT and you CANNOT reach your full potential." Most of life is simple to figure out but it is often not easy to carry through on what we know we should do.


What Is the Meaning Behind Servicing Clients?

By Dr. Cliff Baird RISMEDIA, Jan. 11, 2008-Sam Walton, founder of Wal-Mart, wrote the following: "The secret of successful retailing is to give your customers what they want.


How to Convert Lookers to Leads with Mobile Advertising

By Richard Abronson RISMEDIA, Jan. 10, 2008-There's a new game in town and it promises to further reshape the real estate industry


What Is All of This SEO? Search Engine Fundamentals

By Barry Hurd RISMEDIA, Jan. 9, 2008-Do you need a basic introduction about search engine optimization (SEO)?



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