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Today’s Top Story Archive


For Real Estate Professionals, the Opportunity Has Never Been Brighter

By Scott Einbinder RISMEDIA, March 25, 2008--Have you heard some negative news about real estate lately? It says so much about our society as the public is fascinated by bad news.


Ask Dr. Maya: How to Stay Positive in the Wake of Negative Real Estate Reports

RISMEDIA, March 24, 2008--Do you know how to avoid 'toxic' people? Or even what signs to look for to recognize them? This is just one insight among many this week from Dr. Maya Bailey, Ph.D., who tells real estate professionals how to remain positive against an onslaught of negative press surrounding today's real estate market.


Real Estate Technology – 7 Reasons to Board the Bus

Commentary by Walt Baczkowski RISMEDIA, March 21, 2008-In everything we read today, you can usually find a reference or article regarding the "new consumer," their changing habits and how


Real Estate Training – An Important Lesson in Diversity

By The Gonzales Group RISMEDIA, March 20, 2008-As the profile of our communities and workforces changes, understanding and developing skills for working environments


3 Big Mistakes to Avoid in Your Client Follow-up

By Craig Proctor RISMEDIA, March 19, 2008--Agents sometimes make seemingly little mistakes with their client follow-up that can end up costing them business. I was talking to a group


Avoiding Legal Hazards When Starting or Buying a Business

New York City business attorney Rubin Ferziger says "2008 is a terrific year to go into business for yourself. The key to success is setting up your venture using proven business principles. Just remember to avoid the legal pitfalls when you do."


Ask Dr. Maya – How to Build Confidence in Calling Your Sphere of Influence

RISMEDIA, March 17, 2008--Are you hesitant to call your sphere of influence? Unsure of what to say exactly? This week Dr. Maya offers some advice on how to build confidence in this arena.


The 3 Must-Knows of Multicultural Marketing

By The Gonzales Group RISMEDIA, March 14, 2008-Multicultural marketing is about casting a wider net to seek customers that ultimately will help boost your bottom line. What many organizations struggle with is "the how" of multicultural marketing.


Success Stories – How One Agent Team Creates a Winning Brand Presence

By Lesley Geary RISMEDIA, March 13, 2008-There's more to gaining recognition as a stellar team than simply selling homes as a team.


Business Building – 6 Ways to Boost Marketing ROI with E-mail

Commentary by Margaret Kelly RISMEDIA, March 12, 2008-With declining home sales and tighter budgets, a strong return on investment is more


How to Blow $9,000 a Month

By Joe Cooke RISMEDIA, March 11, 2008-What kind of follow-up system do you have in place to generate referrals from your database?


Surviving a Tough Real Estate Market – How One Company Is Raising the Bar

By Maria Patterson RISMEDIA, March 10, 2008-In a market when many real estate firms are playing it safe, Century 21 Real Estate LLC has actually chosen to raise its standards and perform, system-wide, at an even higher level. Between their symbolic relaunch of the "gold jacket" and their proactive


Become a Better Agent – Five Tips for Maximizing Your Resources

By Mark Leader RISMEDIA, March 7, 2008-Are you reinventing the wheel when it comes to investing in your personal marketing initiatives? Are you spending money you don't have and not getting the return on your investment? You definitely are if you aren't taking full advantage of the resources


Above the Circumstances – Making the Best of What You’ve Got

By Cliff Baird RISMEDIA, March 6, 2008-An echo can only give you back what you say. The way your life is today is merely an echo of what you have said, what you have done and what you have expected. If you are facing a personal


How to Use MLS Technology to Compel Buyers to Meet with You

By Craig Proctor RISMEDIA, March 5, 2008-It's no secret that most agents are able to e-mail buyers daily updates of homes that match their criteria. This is easily done on most MLS systems across



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