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Today’s Top Story Archive


Three Things Every Agent, Seller and Buyer Should Know

By Dr. Cliff Baird RISMEDIA, Oct. 25, 2007-In today's market, it's not only the agents who need to be on their toes when it comes to staying ahead in the changing market, but buyers and sellers as well.


Dottie Herman Speaks Out at RISMedia Power Broker Event

Prudential Douglas Elliman Leader joins November 13 panel RISMEDIA, Oct. 24, 2007-On Tuesday, November 13th, eight of the most influential women in real estate will take part in RISMedia's 12th Annual Power Broker Forum. Today, we spotlight panelist Dottie Herman, president and CEO of Prudential Douglas Elliman.


Seven Ways to Plan for Success

Commentary by Margaret Kelly RISMEDIA, Oct. 27, 2007-Love it or hate it, an effective marketing plan can make or break your business. Great advertising equals power in the marketplace.


Readers Speak Out Against ‘Mortgage Meltdown’ Commentary

Last week's column from Ralph Roberts rubs some readers the wrong way RISMEDIA, Oct. 22, 2007-On Thursday, October 18, RISMedia ran a commentary from Ralph Roberts, "Mortgage Meltdown Quiz," in which Roberts pointed the finger at mortgage brokers for current


10 Ways to Best Utilize Wireless in Real Estate

RISMEDIA, Oct. 19, 2007-Being a real estate agent is a 24/7 job that requires constant contact with clients. Between juggling multiple appointments, showing properties or making presentations, being organized and staying connected is


A Mortgage Meltdown Quiz

By Ralph Roberts RISMEDIA, Oct. 18, 2007-You have been reading about the mortgage meltdown and seeing daily news reports about the record number of foreclosures. Mortgage lenders are dropping like flies.


Sherry Chris On Board for RISMedia Power Broker Forum

New Better Homes And Gardens Real Estate leader joins seven other women on panel RISMEDIA, Oct. 17, 2007-Sherry Chris-the new president and CEO of the Better Homes And Gardens Real Estate brand-is set to join seven other women during RISMedia's 12th Annual


Op-Ed: The Online Lead Fixation

  Commentary by Brian Wildermuth RISMEDIA, Oct. 16, 2007-The past several years have been an interesting time with respect to technology and the application of technology tools


Social Media Marketing: Leveraging Online Conversations

By Barry Hurd RISMEDIA, Oct. 15, 2007-As business professionals, many of us have extremely busy and sometimes hectic lives. Our daily routine usually involves


Six Ways to Become an Employer of Choice

By Richard Hadden and Bill Catlette RISMEDIA, Oct. 12, 2007- The number one complaint from employees in the trenches is that, in some places, management does a pretty good job of talking about the need for good leadership, but far too seldom


How to Succeed Against All Odds

By Marylyn B. Schwartz RISMEDIA, Oct. 11, 2007-Timing is everything in life. Imagine entering real estate as a brand-new agent in early 2005. The glory years were soon to come to an end, and the tide would turn. Many who joined


Howard Hanna President Signs On for RISMedia Power Broker Forum

Helen Hanna Casey joins the eight-woman panel RISMEDIA, Oct. 10, 2007-RISMedia's 12th Power Broker Forum-a panel of some of the most influential women in real


Can Your Brand Compete? Real Estate Brand Conquesting

By Barry Hurd RISMEDIA, Oct. 9, 2007-A few weeks ago, I wrote an article describing the strategy of "Conquesting" in the online marketing battlefield, which discussed


Mortgage Meltdown: Let the Finger-Pointing Begin

By Ralph Roberts RISMEDIA, Oct. 8, 2007-Recently, I was discussing the mortgage meltdown with a reporter who made the mistake of asking me who or what I believed was primarily responsible


Do Online Lead Generators Produce a Return on Your Investment?

By Eugene L. Meyer RISMEDIA, Oct. 5, 2007-Well, it seemed like a good idea at the time. Not long ago, a whole industry arose to serve a perceived need: online lead generation. It was seen as a new, tech-savvy and effective



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