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Today’s Top Story Archive


11 Ways to Infuse Leadership Skills to Thrive in Tough Times

RISMEDIA, April 28, 2008-In good times, running a company is exhilarating. Money is flowing, customers are happy, employees have a spring in their step. In not-so-good times-like now-the very same job can feel


Are You Strategic? 3 Defining Principles of Great Strategists

By Rich Horwath RISMEDIA, April 25, 2008-Until now, looking at someone's job title is about the only way we've had to guess at whether or not someone is "strategic." In many organizations, it is assumed that senior executives are


Multicultural Markets: Does Your Message Make Sense?

Commentary by The Gonzales Group RISMEDIA, April 24, 2008-According to Yankelovich's 2007/2008 MONITOR Multicultural Marketing Study, African American and Hispanic customers are almost twice as likely to "enjoy looking at or listening"


Generate Dozens of Hot Leads with Inexpensive Postcards

By Craig Proctor RISMEDIA, April 23, 2008--If you're running effective direct response advertising in your local paper, it's quite easy and cost productive to convert the best of these ads into postcards which you will have delivered


Real Estate Marketing – Enforcing the 3 Prime Concepts of Advertising

By Marylyn B. Schwartz RISMEDIA, April 22, 2008-It takes intestinal fortitude to thrive as a real estate sales professional within today's economic milieu. Without an educated understanding of the nuances of marketing versus simply


3 Ways to Overcome Your Fear of Real Estate Success

RISMEDIA, April 21, 2008--Are you your own worst enemy? Do you find yourself in a pattern of self-sabotage? This week, Dr. Maya Bailey discusses three signs to watch for and how to overcome them so you can achieve


5 Ways to Create Agent Motivation Through a Common Mission

By Bill Catlette and Richard Hadden RISMEDIA, April 18, 2008-On September 12, 1962 in one of the best speeches ever made, President John F. Kennedy committed the nation to a path of manned space exploration that would take us to the moon.


4 Effective Strategies for Managing Multicultural Teams

Commentary by the Gonzales Group RISMEDIA, April 17, 2008-Direct versus indirect communication. Communication in Western cultures is typically direct and explicit. The meaning is on the surface, and a listener doesn't have to know much


Achieving Higher Commissions – What It Means to You, Your Clients

By Darryl Davis RISMEDIA, April 15, 2008-In today's climate, it's more difficult than ever to not only get listings, but to get listings at a full commission. However, it's more important now than ever before that an agent learn


3 Ways to Crack the Code of Successful Selling in Real Estate

Why No One's Ever Said ‘No' to Me Commentary by Jose Perez, Jr. RISMEDIA, April 14, 2008-In all the years I have been in sales and sales management, I truly believe nobody has ever said "no" to me. If they did not "buy" what I was "selling,"-whether a franchise, an acquisition


Do You Provide World-Class Real Estate Service? 6 Ways to Find Out

By Michael Guld RISMEDIA, April 11, 2008-Today's business environment is becoming increasingly complex and competitive due to globalization, new technology, increasing


Getting Innovative in Today’s Real Estate Market

Commentary by The Gonzales Group RISMEDIA, April 10, 2008-As we continue through a challenging market, we would like to impress upon you to begin


How to Stop ‘The Toad’ from Sabotaging Your Real Estate Career

(And start making serious money without killing yourself) By Craig Proctor RISMEDIA, April 9, 2008--It always surprises me to look around at other agents (both in my marketplace and across


Be a Real Estate Expert…on the Economy

Commentary by Margaret Kelly RISMEDIA, April 8, 2008-It wasn't that long ago that being experts on local real estate was enough to propel many


Act Now – What Agents, Buyers Need in Today’s Market

By Eugene L. Meyer RISMEDIA, April 7, 2008-Janice Petteway has a simple solution to the credibility gap that seems to plague the real estate industry as a result of public cynicism bred by media doom and gloom contrasted with smiley-face broker optimism.



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