Today’s Top Story Archive


Avoiding Legal Hazards When Starting or Buying a Business

New York City business attorney Rubin Ferziger says "2008 is a terrific year to go into business for yourself. The key to success is setting up your venture using proven business principles. Just remember to avoid the legal pitfalls when you do."


Ask Dr. Maya – How to Build Confidence in Calling Your Sphere of Influence

RISMEDIA, March 17, 2008--Are you hesitant to call your sphere of influence? Unsure of what to say exactly? This week Dr. Maya offers some advice on how to build confidence in this arena.


The 3 Must-Knows of Multicultural Marketing

By The Gonzales Group RISMEDIA, March 14, 2008-Multicultural marketing is about casting a wider net to seek customers that ultimately will help boost your bottom line. What many organizations struggle with is "the how" of multicultural marketing.


Success Stories – How One Agent Team Creates a Winning Brand Presence

By Lesley Geary RISMEDIA, March 13, 2008-There's more to gaining recognition as a stellar team than simply selling homes as a team.


Business Building – 6 Ways to Boost Marketing ROI with E-mail

Commentary by Margaret Kelly RISMEDIA, March 12, 2008-With declining home sales and tighter budgets, a strong return on investment is more


How to Blow $9,000 a Month

By Joe Cooke RISMEDIA, March 11, 2008-What kind of follow-up system do you have in place to generate referrals from your database?


Surviving a Tough Real Estate Market – How One Company Is Raising the Bar

By Maria Patterson RISMEDIA, March 10, 2008-In a market when many real estate firms are playing it safe, Century 21 Real Estate LLC has actually chosen to raise its standards and perform, system-wide, at an even higher level. Between their symbolic relaunch of the "gold jacket" and their proactive


Become a Better Agent – Five Tips for Maximizing Your Resources

By Mark Leader RISMEDIA, March 7, 2008-Are you reinventing the wheel when it comes to investing in your personal marketing initiatives? Are you spending money you don't have and not getting the return on your investment? You definitely are if you aren't taking full advantage of the resources


Above the Circumstances – Making the Best of What You’ve Got

By Cliff Baird RISMEDIA, March 6, 2008-An echo can only give you back what you say. The way your life is today is merely an echo of what you have said, what you have done and what you have expected. If you are facing a personal


How to Use MLS Technology to Compel Buyers to Meet with You

By Craig Proctor RISMEDIA, March 5, 2008-It's no secret that most agents are able to e-mail buyers daily updates of homes that match their criteria. This is easily done on most MLS systems across


NAR Power Broker Roundtable: Tapping into Web 2.0

RISMEDIA, March 4, 2008-In a move to enhance their online positions and drive more business to their overall offerings, an increasing number of brokerages are signing on to Web 2.0, the second generation of Web-based communities and hosted services, such as social networking.


Profiting in a Tough Market – Learn the Secrets at This Year’s Midyear Power Broker Forum

RISMEDIA, March 3, 2008-The real estate market has certainly changed over the last year. Increased foreclosures and the subprime crisis continue to linger as serious problems in many markets, while other markets are simply feeling the slowdown in ways many agents newer to the business have not seen before.


Promote Your Company to the Masses – Take the Power Broker Survey

Only two days left to participate in ranking of nation's top real estate firms RISMEDIA, Feb. 29, 2008- The deadline for completing RISMedia's 20th Annual Power Broker Survey - the industry's leading report ranking the nation's top


Solving the Broker Profitability Dilemma – Master Franchising

By Jose I. Perez Jr. RISMEDIA, Feb. 28, 2008-There's no question that real estate franchises are very popular these days, and for good reason. The National Association of Realtors 2006 Profile of Real Estate Firms showed that 88%


Make More Money in Today’s Market – 8 Ways to Develop Supplemental Revenue

Commentary by Bill Miles RISMEDIA, Feb. 27, 2008-The real estate market is challenging throughout the United States. For the first time in nearly