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Weekly Business Builder Archive Archive


Invest in Yourself Before Spending another Dime

In the real estate world, there is often a choice for every decision. For potential buyers, that means anything from home size to style and renovation ideas. Not only can this be overwhelming for homeowners, an agent’s job is made that much tougher through trying to find their client’s perfect ...


The Learning Curve: Your Company’s Only Sustainable Competitive Advantage

Like all business leaders, you know that your organization’s survival and success depend on maintaining a competitive advantage. So you’re constantly focused on reaching more of your target market, making your product that much better, and expanding your services. ...


Realtor.com® 2015 Housing Forecast: Stage Set for the Return of First-Time Home Buyers

Following years of retrenchment among prospective first-time homebuyers and the dampening effect it has had on the recovery of the housing market, first-timers will return to the market next year, according to the realtor.com® 2015 Housing Forecast released Dec. 4. ...


3 Steps to Go from Good to Great in Real Estate

It’s the proverbial question that crosses every business leader’s mind, “How do we take our business to the next level?” Best-selling author and Stanford business professor, Jim Collins, set out to discover just that when he wrote his book, “Good to ...


Preparing for the Future: Sweepstakes Winners Get Jump Start on New Year with Business and Style Makeover

As 2014 begins to wind down, real estate professionals across the board are taking a good hard look at the past 12 months—celebrating their successes and thinking outside the box to strategically position themselves ahead of the competition moving forward. While it’s never too early to start planning for the ...


Less Rigid Mortgage Guidelines Take Effect

Years after the housing market crash, one thing is certain: it’s incredibly difficult to qualify for a mortgage, and that fact is significantly holding back the housing market recovery. Thankfully, mortgage giants Fannie Mae and Freddie Mac took notice and, just this week, instituted new lending guidelines that will make ...


How Do You Turn an Email Address into Business?

So you’ve got a new lead—congrats! Now, all you need to do is build trust that will convert them into a lifetime, loyal client. Easy, right? Keep in mind that 88%* of homebuyers have stated that they start their search for a new ...


4 Case Studies from Smart Real Estate Pros That Are Helping, Not Selling

Recently we covered the concept of Youtility, the art of winning over consumers by helping (not selling) them with inherently useful and relevant information that they actually want.  We defined the three driving ...


Existing-Home Sales Rise in October, First Year-Over-Year Increase since October 2013

Existing-home sales rose in October for the second straight month and are now above year-over-year levels for the first time in a year, according to the National Association of Realtors®. ...


Power Teams: The Estridge Group Leads by the Golden Rule

With 37 years of real estate prowess under her belt, Melinda Estridge, believes success is predicated on providing outstanding service that builds solid relationships. By forging these solid alliances, the referrals and business comes naturally so you’re not spending as much time ...


Energy and Synergy Empower Agents for Big Success: Realty Executives of Nevada

When Jeff and Fafie Moore opened their first Realty Executives of Nevada office in 1989, they came to Las Vegas with a vision of what a dynamic, successful real estate firm would look like, and they proceeded to ...


‘myRA’ Accounts This Fall May Alter Your Retirement Plans

Important changes are coming this fall for what’s become one of the biggest concerns of the era: affording retirement. ...


Top 15 Real Estate Apps to Blaze a Trail in 2015

With 2015 now upon us, it’s time to nail down our plans for the new year.  By now, real estate leaders have been in the throes of budget planning, evaluating expenses and trends, and strategizing to the hilt.  During this process, we reflect ...


Connecting with Growing Hispanic Market at Casa Latina Home Expo

Hispanics play an increasingly significant role in the nation’s home purchase market, and by 2020 half of all new homebuyers are expected to be Hispanic. These consumers, like most, are passionate about homeownership and take great pride in their homes. They want ...


Want Your 2015 to Be a Success? Start Making Your Goals Now

As this year winds down, it’s a great time to take a critical inventory of your business. I like to think of it as a checkup that’s similar to an annual physical at the doctor’s office. ...


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