Welcome!




Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
Time Management: Skills for Sales Success: Part Two.
BPOs: The Agent's Role in the Valuation Process.
Bundle 1: CIPS Core Course (US Version).
Bundle 3: CIPS Institute (Non-US Version).

Weekly Business Builder Archive Archive


4 Ways to Come up with Brilliant Ideas when the Pressure’s On

March is National Ideas Month. Hey, whose bright idea was that? ...


Making a Business Apology: 3 Legal Tips

As any business owner knows, mistakes happen and lessons are learned. But when is it appropriate to make a business apology? ...


Prioritizing Clients’ Needs

Looking to make big business moves in 2014? One hot tip for real estate success? Prioritize your clients' needs on an individual basis. Read the following interview for more words of wisdom, according to Melanie Delman, President of Lila Delman Real Estate, a member of Leading Real Estate Companies of ...


Connect Often, and on an Individual Basis

It's not enough just to connect with your agents these days. In order to build a tight knit team, it's important to connect with them often, and individually. In the following interview, Gary Fontenot, Broker/Owner of Realty Executives South Louisiana Group, Prairieville, La., gives us some inspirational insight into the ...


How to Get Ahead with Facebook Ads

Last week, we looked at the effects of Facebook’s algorithm change that occurred late last year and its impact on Facebook Business Pages, and offered some tips on how to effectively increase one’s reach with the new system in place. ...


Why the Luxury Housing Market Is Hot, Hot, Hot

The real estate market feels like it’s bouncing back. But the luxury home market is downright hot in several markets. ...


Short Sales on Their Way Out?

Short sales and foreclosures played a starring role during the Great Recession. According to National Association of REALTORS® statistics, in the summer of 2009, distressed sales made up just under 50 percent of all transactions as reported by REALTORS®. Fast forward to ...


Write Better Listing Descriptions in Just 5 Minutes

While we all know the importance of including great photos in our online listings, an equally important—and often overlooked—component to online promotion is the property description and remarks section. This area of online property marketing offers agents huge opportunities to demonstrate their creativity and advertising expertise, and most importantly, to ...


Gmail Adds ‘Unsubscribe’ Button to Help Reduce Marketing Emails

(MCT)—Unsubscribing from annoying marketing emails is now easier than ever for users of Google’s Gmail service. ...


Balancing Act: Social Media Help Co-Workers Bond

(MCT)—When Brian Goldberg learned on Facebook that he and a co-worker had a mutual love of craft beer, he invited him to lunch at a sports bar where his own favorite brand was on tap. While gobbling burgers and throwing back cold ...


Several Key Issues Could Change the Housing Landscape in 2014

With the new year underway, there are a number of critical housing issues that could affect your clients and, in turn, your business. You’ll want to follow these developments closely to be a reliable resource for your clients. You may also want to be proactive and reach out to lawmakers ...


Ready, Set, Launch!

How is your company utilizing technology? “We are accustomed to doing virtual tours and YouTube auto-loads that help bring new clients to us, and we recently created a video to introduce our new brand,” says Christy Budnick, Executive Vice President with Berkshire Hathaway HomeServices, Florida Network Realty. Read on as ...


Smart Investing Builds Business

If you want to succeed in today's real estate industry, you will have to set yourself apart, get creative, and strategize the best ways to invest your time and money. In the following interview, KC Butler with RE/MAX 100 walks us through winning ways to build better business. ...


Feeling Competitive?

In conjunction with the NAR’s MVP action and rewards program, realtor.com®  is offering a way for you to get a Marketing Self-Assessment to see how your marketing efforts score—in just 5 minutes—by answering a few, key questions. This ...


3 Tactics for Overcoming Facebook’s New Algorithm

One of the greatest tools in a real estate pro’s marketing arsenal these days is their Facebook page, whether they rely on their personal account or a creative business page. ...


Our Latest News >>