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Weekly Business Builder Archive Archive


Don’t Forget about SMS

It seems every time I read a new article regarding mobile, there is some new technology that is taking over as the latest craze: photo recognition, augmented reality, mobile payments…and the list goes on. While these new technologies are great mobile marketing tools that have helped companies effectively reach users ...


Ask the Expert: How Can I Increase Global Business?

Today's “Ask the Expert” column features Cindy Fauth, the Global Marketing Manager with the National Association of REALTORS®. ...


Are Your Meetings a Waste of Time?

In survey after survey, meetings get knocked by everyone from employees to senior executives as being among the biggest waste of work hours. ...


5 Business Tips from a Top-Grossing Franchisee

(MCT)—Chris Souk’s road to entrepreneurship took him from the U.S. Army to carpet cleaning. ...


Attracting Talented Real Estate Agents

Attracting talented agents and having them continue their affiliation have become increasingly critical parts of a real estate company’s business strategy. In recent years, we’ve seen a dramatic shift from attracting the most agents to attracting and keeping quality agents. Part of a powerful talent attraction strategy is to regularly ...


Promised a Raise? Is It Legally Enforceable?

Did your boss ever promise you a raise, but then fail to follow through on it? If so, you will want to find out whether that promise was enforceable. ...


Perfect Execution of the Basic Fundamentals

I learned a long time ago that success is neither magical nor mysterious; rather, it’s the perfect execution of the basic fundamentals. ...


Lessons from a Real Estate Entrepreneur: Personalizing the Customer Experience

The real estate industry has long been an entrepreneur’s playground. Knowing how to get started and acquiring the needed skills to start your own business are essential, but the basics will only take you so far. If you want to maximize your rate of success, you need to be able ...


Getting to the Heart of Social Strategies

Search engines and social media sites handle billions of queries each day, and many of those are people who are looking to buy or sell a home, entering related terms in an attempt to find the agent and property that matches their ...


Make Your Content Experience Work for Your Future Buyer

It has been encouraging to see a growing crop of real estate brands serving consumers with the information they need to answer their buying questions: What is the area like? Are home values growing? Which school will my daughters attend if we ...


Relationships Key to Management’s Overhaul Attempt

(MCT)—QUESTION: Several months ago, I was hired to turn around a department which was not meeting expectations. Although the staff seemed to agree that change was needed, they apparently don’t like having an outsider in charge. Many old-school employees are resisting new ideas, and even my direct reports have begun ...


Meditative Focus Improves Both Health and Business Intuition

Sitting down with the intention of stilling one’s mind and body is no longer the sole province of hippies and Eastern medicine aficionados, says leadership expert Dr. Stephen Josephs. ...


Traversing Mixed Markets

Most industry professionals have a handle on their market demographics, but what happens when your market consists of multiple conditions and diverse populations? Read on as Abraham Chehebar, President of Weichert, REALTORS® in Best Beach Real Estate, Miami, Fla. talks about working ...


Hey, Boss: Will You Relocate Me and My Job?

Human resources executives of global companies, take note: If you want to bring smiles to the faces of your relocating employees, tell them you have a job relocation for them in New York City or somewhere in Europe. ...


How to Make Every Meeting Worthwhile

As real estate brokers and managers continue to look for new ways to revitalize their teams and increase their bottom line in 2014, one renowned authority firmly believes that the best place to motivate agents and clarify expectations is in sales meetings. ...


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