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Weekly Business Builder Archive Archive


Balancing Act: Keeping Millennial Workers Happy is Smart Business

(MCT)—Each morning, Michelle Introsso, 22, huddles with her co-workers at Cirle, brainstorms with them on a blackboard, and chats with them online as the day unfolds. When the workday ends nine hours later, she often heads with them to dinner or for drinks. ...


How to Combat Sarcasm at Work

(MCT)—QUESTION: I recently took a new job; it has proved to be a very sarcastic work environment that makes me uncomfortable. How can I be heard without adopting that behavior, and at least get my team to change its culture? ...


Adapting to Current Market Realities

How do you excel in a distressed market? According to Trish Nash of EXIT Realty Gallery of Homes in Henderson, Nev., the trick is to keep the lines of communication wide open. Read the following interview for more words of wisdom. ...


Broker Strategies: Building on the Past to Focus on the Future

How can you make your company stand out from the rest? Recruit top agents and maintain exceptional, high-quality service, says Ron Croushore, owner of Prudential Preferred Realty. Read on for more insights on moving forward with your business. ...


Your Online Leads: How to Convert Them to Buyers

Some Internet leads seem better than others – but do you know how to get the most out of your online leads? Realtor.com® administers thousands of buyer and seller lead generation programs. For them to continue to do so, they need ...


Survey Says: SoLoMo Marketing is Kind of a Big Deal

How are you connecting with homebuyers and sellers? Are your advertising dollars going to a black hole or to the honey hole? Homes.com recently polled real estate professionals and consumers to determine home search habits, marketing trends ...


Effective Networking for Small-Business Owners

(MCT)—How many times have you been to a business luncheon and been approached by someone trying to give you a business card? ...


Building Your Personal Brand with Herman Chan

If you are ready to create a stand-out online presence, then an introduction to Herman Chan is a must. As a San Francisco Bay Area top producing real estate agent, Herman is a master of harnessing the power of ...


Top 3 Tips for a Business ‘Twitter Party’

A Twitter party can be a fun and effective way to boost your business and build an audience. But before you throw a fete for followers, make sure it's in compliance with Federal Trade Commission guidelines. ...


Big Changes Coming to Conventional Office Buildings

(MCT)—With the lines between our work lives and personal time blurring as new technology unchains us from our desks, the notion of what a desirable office looks like is also changing. ...


Real Estate’s Best Back-up Plan: Covering Your Bases with American Home Shield

Although different regions may certainly vary in the state of Texas, it’s almost standard for home warranties to be a part of a real estate transaction. And why wouldn’t they? What homebuyer wouldn’t view an included home warranty as the “cherry on top” of an already exciting purchase? With a ...


Preparing the Next Generation of Real Estate Professionals

When it comes to preparing students for a career in real estate, Colorado State University’s Everitt Real Estate Center in Fort Collins, Colo. has always taken an integrated approach, incorporating practical assignments like building a client prospect list into traditional classroom learning. ...


Amid Falling Foreclosure Rates and Rising Prices, Trade-Up Buyers Are Coming Back

With foreclosure sales in rapid decline nationwide and in high demand in many fast-rising markets, a report released this week by mortgage technology company FNC indicates that housing demand by trade-up buyers is rising as the home equity available to these ...


5 Tactics for Braving the Video Marketing World

Video marketing is essential to every successful business. In recent memory video marketing was something deemed unachievable for the everyman, something reserved for those with much larger budgets and expectations. But with ease and accessibility of video software and platforms available ...


Why Aren’t Agents Answering Their Phones?

I was scrolling through online listings recently when an exterior photo caught my eye. Upon clicking into the detailed property view and remarks to get a closer look, I was surprised to see that the first sentence read “No phone calls, please.” I had to reread this a couple of ...