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Weekly Business Builder Archive Archive


How Wearable Devices May Enhance Mobile Marketing and Improve Productivity

If you think you’re attached to your smartphone and tablet device now, get ready to obsess over the next big mobile convenience that you can literally attach to your body—wearable technology devices. While these devices aren’t mainstream just yet, ...


Staging Mistakes that Will Sabotage Your Home Sale

According to the Real Estate Staging Institute, a staged home sells 70 percent faster than a non-staged home. Are your listings staged to sell? Or are you sabotaging the sale? Expert stagers share the most common staging mistakes below. Help your sellers ...


Real Estate Firms Optimistic about Future of Industry

Real estate firms are confident about the future growth and profitability of their industry, according to the 2014 National Association of REALTORS® Profile of Real Estate Firms. ...


Managing an Underperformer

(MCT)--Q: I have a challenge with an underperforming employee. He is being given a last chance; how do I give him assignments to see if he can step up while still maintaining my team’s quality of work? ...


Finding Success through Optimism and Confidence

Success comes in many forms. To get there, it takes a lot of hard work, and the right attitude. In the following interview, John Hummer, broker/owner of Steinborn & Associates Real Estate, a member of Leading Real Estate Companies of the World®, lets us in on his method for success, ...


You Can’t Take It with You: How Brokers Should Prepare for Their Exits, and Why Most Still Don’t

Their assumptions about the value of their business and ability to find buyers or management replacements can be overly optimistic. At 71, Ed Krafchow still has some unfinished business. ...


NAR Video Spotlight: REALTOR® Safety

Editor’s Note: This is part of a monthly video series from the NATIONAL ASSOCIATION OF REALTORS® that aims to refresh and educate members about important aspects of being a REALTOR®. Watch for this series each month in RISMedia’s Daily Real Estate Advisor. ...


Top Tips to Build a Strong Team and Happy Life

Would you say that you work to live or live to work?  If your work-life balance is off-kilter and your office is not operating efficiently, it may be time to re-focus. Bob Corcoran,CEO of Corcoran Consulting and Coaching, says that agents ...


How You Can Increase Your Press Coverage

They say there’s no such thing as bad publicity, and while that probably doesn’t apply to real estate, there’s no doubt some good publicity can go a long way. The more visible you are in your community, the more potential clients will reach ...


Cracking the Code to Innovation

Everyone says they want innovation in their organization, but when an ambitious employee offers it to a CEO, for example, the idea is often shot down, says Dr. Neal Thornberry, faculty director for innovation initiatives at the Naval Postgraduate School in California. ...


3 Tips for Effective Communication

It’s easy to take words for granted; most of us use them as effortlessly as we breathe. But words hold power that we often overlook at our own peril, says media expert Steve Kayser. ...


45 Percent of Buyers Use Open Houses as Key Part of Home Search

According to the 2013 National Association of REALTORS® Profile of Home Buyers and Sellers, 45 percent of buyers used open houses as a key part of their home search. Facts from the NAR surveys to home buyers say almost half of all home ...


Tips That Will Immediately Help You Win More Listings and Convert More Buyers – Part 2

In Part 1 of “Winning Listings and Converting Buyers” I shared some keys to generate qualified leads by integrating your offline and online marketing initiatives. This article focuses on the conversion of those leads. It is very important to remember ...


Buyers Are Searching for Agents Online More than Ever: 3 Ways to Make Sure They Find You

Not only are 90 percent of buyers searching online for their next home (NAR), but now according to a Google Consumer Survey, “two in three researched prospective agents extensively online prior to working with them.” These trends, coupled with ...


Your Open House Checklist

“Everybody else can be doing their open houses at 10, but guess what, we’re going to be taking our open houses to 11.” – Karlton Utter, director of learning for Better Homes and Gardens® Real Estate (oh, and Spinal Tap!) ...


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