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Weekly Business Builder Archive Archive


7 Twitter Mistakes Small Businesses Should Avoid

There are many Twitter mistakes that small business owners should be wary about making. Some are more obvious than others. ...


Tips to Help Buyers Get the Home They Want

REGIONAL SPOTLIGHT—Not long ago, even the most desirable home might linger unsold for months in the metro Chicago real estate market. However, that is no longer true in many parts of the Chicago area. A substantial percentage of homes listed for sale today are attracting offers from more than one ...


As Market Improves, Don’t Forget Distressed Homeowners

As we get deeper into the busy summer selling season, all of the market and economic indicators we’re seeing point to a steady recovery that continues to march in the right direction. Although low inventory is posing a new kind of challenge, there’s another segment of the market that shouldn’t ...


Pocket Listings: Do the Risks Outweigh the Benefits?

A pocket listing is one which is held by the listing agent, and not advertised through public channels such as the MLS. While they are more frequently found in commercial transactions (some brokerages specifically advertise for principals only on Loopnet or ...


Do Your Agents Show ‘Accountability’ on Listing Presentations?

There may be tools you already own that can help you close the gap on reassuring sellers about your marketing efforts. ...


10 Reasons Why Real Estate Professionals Should Be on Google+

Google+ continues to establish itself as one of the top social media platforms, especially in the world of real estate. In fact, according to Forbes magazine, Google+ is the second largest social network with 343 million active users. While ...


May Pending Home Sales Highest in Six Years – Buyers Want to Buy before Rates Go Up – 7 Tips How You Can Help Them

Pending home sales rose in May to the highest level since late 2006, implying a possible spark as mortgage interest rates began to rise, according to the National Association of Realtors®. ...


Winning the Data Advantage: A Q&A with Ben Graboske, Senior Vice President of CoreLogic

Paige Tepping: CoreLogic is a leading property information, analytics and services provider. Can you tell us the segment of the company you manage? ...


Five Mistakes Leaders Unknowingly Make That Scare Employees

Most leaders know that command and control is dead and that fear doesn’t motivate employees. Quite the opposite, in fact. That’s why, for the most part, we refrain from doing scary things. Yet according to Christine Comaford, author of the New ...


Bringing Validity to Real Estate Ratings: REALTOR® Excellence Pilot Program Aims to Raise the Bar

As consumers continue to become increasingly savvy and demand more from real estate professionals, the need for a reliable real estate rating system is more important than ever before. While the World Wide Web offers no shortage when it comes to ratings and reviews of the real estate industry and ...


Ask the Experts: What Do Buyers Want from New Construction?

In the following Q & A, Dennis Walsh, CEO of Dennis Walsh & Associates, answers an important question about new-construction homes. ...


Do Your Agents Need More ‘Stuff’?

Put another way—would your agents be more productive fully implementing all the systems tools and training you have already provided? Or is it a little of both? ...


Pinterest: ‘Pin It If You Love It’

In our second commentary regarding Pinterest, we suggested evaluating Pinterest to be sure it’s a marketing tool that best fits your brand’s goals and objectives and the best use of your resources and time. We also offered some helpful tips ...


Home Sales Rise with Strong Increases – How to Get Your Piece of the Pie

Home sales are on their way up; existing-home sales improved in May and remain solidly above a year ago, while the median price continued to rise by double-digit rates from a year earlier, according to a release yesterday from the National ...


Facebook Still Important

Real estate agents continue to rely on social media to reach out to new clients and stay close to the ones they have, but with more and more social media entries coming into the fold, it can be overwhelming at times. There’s Twitter, LinkedIn, Instagram, Google+, Tumblr…the list goes on ...


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