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Weekly Business Builder Archive Archive


REALTORS Property Resource®: A Single Source for All Your Information Needs

Thanks to the Internet, REALTORS® and consumers have countless sources of information to scout through when researching the buying process or individual property information. But how much is too much? With this flood of information in our digital age, how can industry professionals and consumers be confident that the info ...


5 Ways to Use the Power Broker Survey for Business Development

The polls are closed and the tally is on to rank the leading brokerage firms for 2012. Receiving its largest response ever, RISMedia’s 25th Annual Power Broker Survey will yield a record-breaking listing of real estate’s top brokerage firms in the ...


Because Service Matters

Do you remember how good the food was at a restaurant if the service was terrible? More importantly, would you go back and endure terrible service just for the food? If you are like me, meals always taste better when accompanied by great service. A big part of offering great ...


Ask the Expert: Leveraging Video Assets

The following Ask the Expert Q & A features Christian Sterner, the co-founder of WellcomeMat. ...


The Good, Bad and Ugly: Social Media’s Impact on Your Brand

(eM+C)—There's no denying that social media has taken the world by storm. Facebook, LinkedIn and Twitter boast millions of users. Social media is a huge engagement, staffing, retention and, increasingly, branding tool. It's at the foundation of what I call tri-branding — i.e., when companies use social media to link ...


What Will 21st Century Managers Need to Succeed?

Are the young, multiplying countries of Africa the next frontier? Which countries will be members of the EU in five years? Where is the ground safe in the Middle East? What will happen if things go awry in the South or East China Sea? Is Mexico going to replace Brazil ...


Home Fashions Come, and Home Fashions Go

(MCT)—I was engaging in a bit of therapy the other day, viciously attacking a wallpaper border that had fouled my powder room for far too long. ...


The Consumer Retention Conundrum

• Only 18 percent of brokerages received repeat business. ...


Ask the Expert: How to Tackle Goal Planning

Setting goals is a productive and efficient way to move your business forward. But it’s one thing to set goals, and it’s another to achieve them. In the following Q & A, Frederick Herot, Vice President of B2B Marketing of REALTOR.com® and Top Producer, lets us know how a little ...


How to Spot Business Opportunity in Tomorrow’s Economy

Take a moment to consider some of today’s largest, most recognizable companies—“some of them may not be around after the next several years,” says G. Michael Maddock, CEO of Maddock Douglas, a company that advises Fortune 100 players like GE and Wal-Mart. ...


Five Ways Your Business Can Improve by Admitting to Mistakes

It seems our society has turned dodging responsibility into an art form. From celebrities who insist that a brush with the law was all a big misunderstanding to political figures who use spin and double-speak to blame everything on the other side, no one wants to admit it when they ...


Rules for Frequent Fliers are Changing

(MCT)—Frequent-flier miles have taken me around the world. African safaris, a snorkeling trip on the Great Barrier Reef, a Baltic Sea cruise and treks in the Himalayas have all been possible thanks to airfare paid with miles. ...


CRM: Cheaper to Keep ‘Em

Sometimes when you network, you run across truly great people. Meet Bob Corcoran. I’ve known Bob for several years and I couldn’t be happier to have access to his expertise and professionalism so I can share it with you. Bob is, without question, one of the best real estate coaches ...


Shortening the Path to More Successful Short Sales

One of the biggest real estate stories last year was the explosive growth in short sales. Short sales accounted for somewhere between 20-25 percent of all home sales in 2012—approximately one million homes sold for less than the amount due on their mortgages. ...


Tips That Will Immediately Help You Win More Listings and Convert More Buyers – Part 1

As a successful real estate broker who made the transition from the broker side of the business to the affiliate side of the business, I have gained a unique and objective perspective as to what really helps agents do more business ...


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