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Weekly Business Builder Archive Archive


Marketing Strategies: 3 Essential Steps to Working Smarter, Not Harder

Most of us were raised by parents who had depression era scarcity beliefs about money and working harder. ...


How to Spot Business Opportunity in Tomorrow’s Economy

Take a moment to consider some of today’s largest, most recognizable companies—“Some of them may not be around after the next several years,” says G. Michael Maddock, CEO of Maddock Douglas, which advises Fortune 100 players like GE and Wal-Mart. ...


Which Social Media Marketing Tactics Work Best?

(eM+C)—Now that marketers’ tenure on social networks is at least a few years old, they are zeroing in on what they are best able to accomplish on the sites, what their biggest challenges are and how to most effectively track their performance. ...


Struggling to Transform Your Business to Survive and Thrive? 5 Tips to Lead Change in Challenging Times

Putting the right people at the helm has launched many high-profile, highly successful turnarounds, from Jack Welch in his early days at GE to Meg Whitman at eBay. ...


Wearable Electronics Move on from iPhone, to iWatch and Beyond

(MCT)—You can wear your heart on your sleeve. Why not your electronics? ...


Industry Spotlight: Heading toward Certainty

Are you wondering where the market is heading? You’re not alone. In the following interview, Ed Krafchow, chairman of the Board with Better Homes and Gardens Mason-McDuffie Real Estate, tells us where he thinks the industry is heading, and what we can be on the lookout for. ...


Coaching and Training: Tips for Investing Wisely

The Power Broker Roundtable is brought to you by the National Association of REALTORS®. Watch for this column each month, where we address broker issues, concerns and milestones. ...


Productivity Tools from realtor.com®

Not every prospective customer you meet will be ready to close right away. When you are collecting dozens of new prospects each month it can be a daunting task to stay in touch with every one of them. ...


5 Resolutions for Your Business

Almost on a daily basis, news reports detail the marketplace factors that can affect businesses large and small. No matter what the potentially game-changing info coming out of Washington, D.C., or China, though, there are winning strategies that not only endure ...


Know Your Brand and Protect It

(MCT)—You are a brand. Just like Coke or Nike or Starbucks. ...


Your Best Marketing Tool Is Still the Most Basic One

New concepts are constantly emerging in marketing. We’ve seen the rise of “green marketing” — appealing to people’s environmental concerns by emphasizing recycled packaging and the like. And mobile marketing, finding new ways to get the attention of potential customers clutching hand-held devices. ...


Women in Business: 3 Ways to Set Yourself Apart from the Competition

A record number of women are Fortune 500 CEOs. ...


How to Handle an Angry Client

(MCT)—Something has gone wrong with one of your clients. One of your employees has made a mistake or maybe you were the one who messed up. Either way, you have a hopping-mad person on your hands and a sinking feeling in ...


Your Place: Anchor Subfloor to Avoid Problems

(MCT)—Q: I live in a condo and recently had my carpet pulled up, plywood put down, and then tile on top in my master bath dressing room. ...


Data Matters: An Analytical Approach to Real Estate

When it comes to staying ahead of the competition, real estate professionals are always looking for that one thing that will help them stand out in a crowded real estate market. For Dania Perry, a REALTOR® with CENTURY 21 Jim White & Associates, her background has proven to be one ...


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