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Weekly Business Builder Archive Archive


Great Spaces: Home Heaven in Hell’s Kitchen

A newly finished 25-story luxury condominium is changing lux living in Hell’s Kitchen. Fifty Third and Eighth, located at (you guessed it) West 53rd Street, has 252 sleek one-, two- and three-bedroom residences currently looking for their forever owners. Nestled ...


Selling or Staying: Home Renovation Projects Require Careful Attention


Investing in home improvement projects can have a huge return—whether to create a more enjoyable living space or to put the home on the market. ...


FSBO Listings Can Be a Goldmine

To be successful as a REALTOR®, an agent needs to devote at least one hour of his or her day to prospecting. That’s the philosophy of best-selling author, Jim Remley, founder of FSBOListingGuru.com, who lent his expertise in the recent Homes.com’s webinar, “...


Realtor.com® Bites Into the Big Apple

Realtor.com® recently announced agreements with prominent New York brokerages—Bond New York, Brown Harris Stevens, Compass, Halstead Property, and NestSeekers—as well as leading brokerage listing syndicator RealPlus for the display of New York City real estate listings on the realtor.com® web and mobile platform. ...


Selling Strategies: Satisfying the Jaded Consumer

There are three general areas where a consumer might get frustrated, and yes, even jaded. ...


Spring into Home-Selling Success

Spring-cleaning your chances of selling success involve more than taking down Christmas decorations (you have done that, right?). Here are some ways to return to the market in full force to sell this spring: ...


Top Tips for Generating Seller Leads

Real estate pros are in the business of selling, which is why generating leads is the lifeblood of a successful career. The challenge is, in the seller’s market we are currently in, finding new ...


Flip Flop: 2014 Rings in Lowest Share of Flipped Homes Since 2011

RealtyTrac® recently released its Q4 and Year-End 2014 U.S. Home Flipping Report, which shows that 136,269 U.S. single family homes were flipped in 2014, 5.4 percent of all single family home sales during the year—the lowest share of flips since 2011. ...


Shooting a Great Home Tour Video with a Smartphone in 10 Easy Steps

We all want to be able to shoot a great home tour. ...


Operating a Lean, Profitable Real Estate Firm

There are many key factors to running a profitable real estate firm. In the following interview, Jim Bray, Broker/Partner with Cutler Real Estate, a member of Leading Real Estate Companies of the World® in Canton, Ohio, gives us the rundown on how he has spent the last 48 years winning ...


6 Lessons for Leadership from Former Mayor Rudy Giuliani

We all have different opinions on what makes a truly great leader. According to former New York City mayor Rudy Giuliani, a great leader should be many things, from optimistic to well prepared. ...


3 Surefire Ways to Connect with More Local Consumers

As a real estate professional, a big part of your job is keeping up with the local community. This is especially important when working with prospective clients who are new to your area. Connecting with these potential buyers and ...


Staging for Winter Home Sales

Whether you’re buried under several feet of snow (sorry, Boston!) or basking in the sunshine (we’re jealous, Tampa!), selling in the winter offers at least two positives—less competition and new customers. During the winter, most people have taken their listings off ...


5 Marketing Truths for 2015

Is your marketing program on auto-pilot?  Have you settled for “good enough?”  Consumer, media, and marketing trends all change over time and it’s easy to fall behind and lose traction.  When you look at your current program, are you taking these 5 marketing truths into consideration? ...


A Survival Guide for Business Travel

Let’s be honest, being strapped into a tiny seat in a cramped airplane—along with dozens of strangers—35,000 feet above sea level, is nobody’s idea of fun. The Internet is filled with stories of air rage, reclining seat standoffs, and articles with ...


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