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Weekly Business Builder Archive Archive


The ABCs of Lead Management

Most agents tell me that their most urgent business concern is the need for more leads. With all the incredible lead generation sources both online and offline, I simply don’t buy it. Our coaches are taught to lead each session with revenue. ...


Agents, Don’t Do It All Yourself…Lean on Your Affiliate Service Providers for Content

By now, we all know that being visible and active on social media is a must for any real estate business. It helps create leads, keep in touch with past clients and increase your sphere of influence. I know what you’re thinking. I hear things like, “I don’t have time ...


The Social Media Cheat Sheet

When on a social media site like Facebook, picture yourself going to a Chamber of Commerce meeting and being in front of people, asking questions that are engaging. This is a key to connections. ...


Top 5 Tips to Successful Franchising

Real estate franchising is everywhere. Brokers are faced with a lot of choices, models, and value propositions, which often leads to a lot of confusion. ...


5 Things to Do after an Employee Resigns or Quits

When an employee leaves your company there may be some significant "housekeeping" to do before the position can be filled again. And none of that includes telling the ex-employee not to let his or her rear end hit the door on the ...


How to Use Social Media the RIGHT Way – Part 2

People’s attention is shifting and shifting fast. People no longer take the time to look at billboards or direct mail. Therefore, to attract the eyeballs and ears of potential clients, you have to take matters into your own hands, and social media ...


How You Can Increase Your Press Coverage

They say there’s no such thing as bad publicity, and while that probably doesn’t apply to real estate, there’s no doubt some good publicity can go a long way. The more visible you are in your community, the more potential clients will ...


NAR’s Broker Tip of the Month: Education Can Equal Success for REALTORS®

Education is an investment in which the individual decision to acquire a higher education depends on the probability of higher future earnings potential. The economic benefit of higher education has societal implications as well, since a productive population affects the aggregate economic ...


What It Takes to Be Number One

I get asked this question at least once a week at events and on coaching calls: “What does it take to be No. 1?” As we strive for excellence in our business and in our lives, the road to becoming No. 1 ...


Hard Work Brings Real Results

From delivering the right message to prospective clients, to closing deals, it takes hard work to achieve success in the real estate world. In the following interview, Tim Brett, Sales Manager withBrett/Robinson Real Estate lets us in on his top tips for a winning it big with business. ...


7 Fun Tenets of Business that You Can Apply to Life

Within the first five years of a small-business venture, about half do not survive, according to the government’s Small Business Administration. And after 10 years, only a third are still around. ...


Existing-Home Sales Pick Up in April

Existing-home sales increased for the first time this year in April, while inventory meaningfully increased and home price growth moderated, according to the National Association of Realtors® Monthly sales gains in the West and South offset a modest decline in the Midwest while the Northeast was unchanged. ...


Tax Reform May Impact Real Estate, but Not Quite Yet

Tax reform that would affect real estate has been the talk of the industry recently, and we can expect the conversation to gain steam as we move toward 2015. Like it or not, these discussions are going to impact how we do ...


How to Use Social Media the RIGHT Way

Real estate marketers often miss the simple fact that social networks are the first platforms that are actually a two-way conversation and therefore are the perfect places to invest time and money. ...


Redefining Customer Service: CIO Roundtable Focuses on Helping Brokerage Firms Achieve Their Goals

While technology developments in the real estate space may dazzle and impress, they don’t truly serve the needs of brokers and agents unless they help fulfill one primary goal: making the real estate process quicker, easier and cheaper for homebuyers and sellers. ...


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