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Weekly Business Builder Archive Archive


Winning Listings in a Highly Competitive Market

For Andrea Bakewell, a sales associate with Coldwell Banker RPM Realty in Little Rock, Ark., standing out in today’s highly competitive real estate market begins with having access to the most comprehensive property and market information. With only one chance to make a positive first impression among today’s buyers and ...


How Video Can Help Your Business

Nearly one year ago, realtor.com® asked this question: Does Twitter’s new app Vine have real estate appeal?”It’s a great question, and one many agents and brokers are still asking. Over the past 12 months, Vine has become more visible, and even has a ...


When a CEO Steps Down: Next Steps for Your Business

CEOs can resign or be removed like any other employee, yet your business needs a plan if its leadership is going to step down. ...


To Catch a Fish, You Must Think Like a Fish

There’s an old saying, “to catch a fish, you must think like a fish,” and I’ve used it over and over again to describe effective marketing strategies to real estate agents. ...


Power Broker Forum Zeroes in on Profitability

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Making Leads Count

Leads are the cornerstone in establishing a successful real estate career. While many real estate professionals have their own system in place for obtaining leads—many of them utilizing Homes.com—getting them is just the tip of the iceberg. It’s how you act on ...


All-Cash Sales Up while Distressed Sales and Investors Decline

Analysis of data collected for the Realtors® Confidence Index shows the market share of all-cash purchases is on the rise, despite declines in distressed sales and investor activity, according to the National Association of Realtors®. ...


Are Your Employees Sabotaging Your Company’s Accountability?

We all know what it’s like to be promised, “I’ll get back to you on that question,” only to never hear another word. Likewise, we’ve all dealt with colleagues who draft off of others’ achievements, salespeople who don’t stand behind their products ...


The Changing Landscape of Rentals

America’s recent recession brought about many changes to the housing market, with one major impact being an increase of single-family rental housing units. Freddie Mac reports that the single-family rental market, not to be confused with multifamily, has expanded 16 percent (about ...


Keeping Social Media Manageable

We are just about at that point where social media marketing is really another tool in our marketing bag, and as a result, our industry struggles with how to incorporate these tools into an already taxing and busy schedule. ...


5 Rules for Becoming a Maverick

No matter how well our lives may be going, many of us seem to be at our wit’s end when it comes to attaining that next level of success, but there is a solution to this challenge, says world-traveling entrepreneur Julian Pencilliah, author of “The Jetstream of Success,” (www.thejetstreamofsuccess.com). ...


The 3 Major Sins of Sales Management

It’s a simple fact of business: Without sales, no one else downstream can do their jobs, says veteran sales manager and business speaker Jack Daly, author of “Hyper Sales Growth,” (www.jackdaly.net). Because of how vital sales are to a company, CEOs frequently tend to misuse their best people, he says. ...


5 Keys to Developing Personal Power

Personal power is a core leadership competency that everyone needs to develop before they can lead others. It has to do with being able to lead yourself. ...


Odds Are your Next Seller Is Already in Your Sphere

What are agents who list 20 properties a year doing differently than those who list seven? Unexpectedly, we found in a survey we offered through NAR in February, they spend 1/3 less time prospecting for those listings, that’s less than 5 hours ...


How to Sell Listings Faster

It’s always frustrating when your listings stay on market longer than expected and you can’t seem to match the right homebuyer and seller together. That’s why Homes.com works feverishly to offer thought-provoking articles, interesting blog posts and informative webinars that ...


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