Power Teams: Reaching Operational ExcellenceBy Sara Guldi
One of the most urgent business problems real estate teams can face is a lack of operational excellence.
We've all seen it. The team or agent that sells hundreds of houses, then fades into oblivion. We've seen the opposite, too, in the form of teams or agents that consistently do strong business year after year. What's the difference between the two? It's usually a result of having a strong foundation of systems that have been defined, implemented and tracked on a long-term basis that align with their core values and mission, and deliver outstanding service to customers at all times. Operational excellence is not a destination, but rather an intentional journey, and real estate teams must commit to it every day. Discipline must exist to achieve excellence. In 1986, Motorola set out to develop a methodology to drive improvement in manufacturing and standardize measuring defects; that methodology is now pervasive in the business world, and rightfully so. A core component of that methodology is DMAIC. DMAIC stands for define, measure, analyze, improve and control. While it has validity in so many industries, and was developed for manufacturing, it has a fantastic application in real estate. Define the customer and the core business process involved.
Sara Guldi of The Guldi Group is a 13-year veteran of real estate. She lives in Florida and has a team in Maryland that consistently exceeds $20 million in production annually. Guldi's passion is coaching, and she loves helping others build amazing business and lives using the performance coaching systems developed by Workman Success Systems. Contact her at Sara@WorkmanSuccessSystems.com. For more information, please visit www.workmansuccesssystems.com. |
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