Spring into Action - Custom Gift Cards

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RISMEDIA, March 25, 2008-The spring season is officially upon us, and the word on the street in most regions of the country is that real estate activity is up. Wherever you are, it’s time to brush off the winter doldrums and start marketing your company to get ready for a busy selling season.

An important principle of marketing, of course, is to brand your company in your community an unforgettable way - and the custom Visa gift card by Cardvark can provide the perfect solution for thanking clients or rewarding staff.

It was the right answer for Gary Bieberich, founder/broker and CEO of Sell4Free Real Estate. “I love the idea of branding our real estate company with a practical, customized gift card,” Bieberich said. “Our clients are impressed and the card keeps our brand right in front of them, which helps our agents get more referrals.”

According to Cardvark, the personalized cards give recipients the option to select a gift of choice from wherever Visa is accepted.

“Brokers everywhere are discovering the value of these customized debit cards,” said Cardvark President Tom Pecoraro. “They are available in any amount from $10 up, and for extra impact, they can be presented to recipients in a unique pop-up house or pop-up gift box.”

Cardvark will help any company design the perfect gift card for their needs at a price they can afford, Pecoraro added. Special pricing and payment plans are also available to NAR members.

“Use the cards yourself and make them available for your agents to use as a thank-you to their own clients,” Pecoraro suggested. “They are the gifts that keep you top of mind every time recipients use them.”

For more information, contact Pecoraro at 888-956-9227 or Thomas@cardvark.us.

RISMedia welcomes your questions and comments. Send your e-mail to: realestatemagazinefeedback@rismedia.com.

For more best practice tips and ideas, see:

• Your Clients: 6 Ways to Stay Top-of-Mind  
  How to Spot Sales Opportunities in Today’s Market  
  3 Smart Reasons to Schedule a Home Inspection for Your Clients

Discussion Forum

Topic	Posts	Last Poster
"I'm not going to give my house away."	15	Racheli
#1 Thing you MUST know about your website to make $$$$ online	1	RealEstateMarketingNerdscom
My Space Page?	6	RealEstateMarketingNerdscom
Why is acknowledging a recession a good thing???	3	ruthrbn
Role of realtor in real estate business	1	RomiSam11
A Listing and $2.00 will get you on the subway!	3	JoeCline
Online bidding for all Realtors	2	JoeCline
Yeah Right ,You Can Always Refinance	2	JoeCline
Going Green Today?	4	JoeCline
Real Estate 101 - What Is A Short Sale?	3	yxvayns

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Commentary by Margaret Kelly
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Imagine those relationships being compromised by lurking data predators.
According to a periodic survey last […]