The Birth of a New Brand - Better Homes and Gardens to Broadcast Launch

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RISMEDIA, July 21, 2008-Better Homes and Gardens Real Estate LLC will host a press conference and webcast on July 23, 2008, to formally announce the launch of this new and innovative real estate brand.

In October 2007, Realogy Corporation announced it had entered into a long-term agreement to license the Better Homes and Gardens® Real Estate brand from Meredith Corporation, publisher of Better Homes and Gardens magazine. According to the company, Better Homes and Gardens Real Estate becomes Realogy’s fifth residential real estate franchise brand.

Live from The Palace Hotel in San Francisco, California, Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC; Gayle Butler, senior vice president, and editor-in-chief of Better Homes and Gardens magazine; and Alex Perriello, president and CEO of the Realogy Franchise Group will officiate this monumental moment at 11:30 a.m. EDT / 8:30 a.m. PDT.

To view this live webcast, click here.

For more information, visit http://bhgrealestateblog.com/.

RISMedia welcomes your questions and comments. Send your e-mail to: realestatemagazinefeedback@rismedia.com.

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