Prudential Gary Greene, Realtors Announces Comprehensive MediaRoom

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RISMEDIA, August 28, 2008-Prudential Gary Greene, Realtors® announced that it has reaffirmed its commitment to provide consumers and journalists with accurate and up-to-date market and industry information by adding a comprehensive MediaRoom to its website, http://www.GaryGreene.com.

According to the company, consumers can use the site to obtain the most recent local market data on the Houston real estate market, specifically hotness index and performance by area. Commentary on the Houston market and a host of other tips to help homeowners, buyers and sellers can also be found on the site.

Journalists seeking background information or sources for stories from Prudential Gary Greene, Realtors can access the information easily in the news section, which was designed to meet their needs quickly and efficiently, according to the company.

Prudential Gary Greene, Realtor’s MediaRoom includes up-to-date contact information, corporate overview materials, images, fact sheets, executive bios, information on Prudential Real Estate Services, key press clips and an RSS feed subscription to receive local market updates and press releases. One new and different addition to the Media Room is video. Company programs and top agents’ market commentary have been included in the Video Gallery. Video will become a growing method for the company to communicate with consumers, journalists and their agents.

Further, journalists can opt-in to receive news from Prudential Gary Greene, Realtors, request an interview or book an appointment with an executive attending an upcoming conference or trade show.

“The idea to incorporate a media room on our website came from The New Rules of Marketing and PR by David Meerman Scott, who will be a keynote speaker at the National Association of Realtors(R) Convention in November,” said Toni Nelson, director of strategic initiatives for the company. “For years, we have submitted market trends and industry-related content to the press, and now we have the ability to make this same content available online to journalists, our agents and consumers who want to know more about their market and real estate in general.” As the site evolves and the company receives feedback on its content, Prudential Gary Greene, Realtors will upgrade the content to provide a rewarding experience for consumers and journalists.

For more information, visit http://media.GaryGreene.com.

RISMedia welcomes your questions and comments. Send your e-mail to: realestatemagazinefeedback@rismedia.com.

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