RISMEDIA, Jan. 10, 2008-Trulia, Inc., announced the launch of the Trulia Publisher Platform (TPP) , a hosted technology solution that gives Web publishers the ability, free of charge, to create co-branded online real estate sections powered by Trulia’s innovative search technology. With TPP, publishers can offer their audiences the ability to find and research homes nationwide using Trulia’s innovative search technology, award-winning user interface and useful online tools like local real estate guides, heat maps and sales comparable information.
TPP can easily integrate with a publisher’s advertising program whether revenue comes from its local ad sales team or a national ad network. TPP is available to publishers free of charge and because Trulia hosts the TPP site, publishers will always have immediate access to Trulia’s latest functionality and features.
“With the launch of the Trulia Publishing Platform we are helping our current and new media partners bring their users a superior home search experience while providing them with the ability to generate additional advertising revenue based on their own ads and content,” said Pete Flint, co-founder and CEO of Trulia. “Because Trulia focuses on providing the most innovative functionality and features while maintaining an up-to-date home listings database, we anticipate that our partners will benefit from the same rapid growth that has made us the Web’s fastest-growing real estate site.”
The Trulia Publisher Platform launches with partners including Kiplinger.com, Village Voice Media and AmericanTowns with many more online newspapers, national media sites, blogs, directories and search engines launching shortly. During the initial launch phase, Trulia is offering the Trulia Publisher Platform on a limited release basis.
For more information, visit http://www.trulia.com/publishers .