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RISMEDIA, February 3, 2009-Have you found that your toll-free voice recordings aren’t working for you like they used to? Like any other technology that goes out of date, toll-free voice recordings are the last generation of technology. Prospective buyers drive by your listings, cell phone in hand, and would like more information-a photo gallery, video footage, and possibly information in Spanish or another language. Consumers can now receive that information via text message, even as they stand in front of the property.

Many services exist in the marketplace. Some services instruct the consumer to text to a specific number. The downfall of this option is that most people comfortable with text messaging are younger-the market that is not purchasing the higher priced listings.

Property By Phone, one of these services, instructs the user to call a toll-free number, and the property information, video, and photos are delivered via text message. The company’s platform delivers the same type of experience to a buyer’s cell phone that virtual tours have delivered to websites. The Realtor also receives a call capture text message and e-mail as soon as the consumer receives the information.

What if you could start building a relationship with buyers sooner-at the sign rider? It would definitely put you one step ahead of your competition and allow you to begin the sales process instantly.

Building relationships is what Realtors do best, so make sure you are leveraging cell phones to build them sooner. Consumers today demand more, and the smart Realtor will deliver exactly what those consumers want-immediate gratification.

To try a demo, call 866-799-9899 and enter code “15.”