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RISMEDIA, February 5, 2009-Given the current competitive real estate landscape, Eric Eckardt a seasoned real estate broker and former Wall Street investment banker launched an online platform designed exclusively for independent real estate brokers. provides its members with connections beyond the local market, access to robust tools & systems, and a distinguished vast global network of independent brokers working together.

There are over 100,000 independent real estate brokers in the United States alone, who are the backbone of our industry and the face to home buyers and sellers. Through the online platform, they are providing members with a broad collection of management tools that include recruiting manuals, advertising and marketing templates, global member referral network, analysis of business and commission models, consulting services, and sharing of best business practices. Furthermore, their members have the marketing rights to advertise and use the logo together with their business logo on their letterhead, signs, and advertising materials.

Unlike a typical real estate franchise business model, the company says that there are no long-term contracts, royalty, franchise or other “junk” fees for members. Members only pay an annual fee to gain access to the global network and member section of the website.

According to Eckardt, founder & president of, “our online platform will transform independent real estate brokerage businesses around the world overnight and will change the global competitive landscape of real estate. is a “franchise alternative” allowing independent brokers to retain their independent identity while maximizing their profits. Outside of arming our member real estate brokers with the resources to be successful, our mission is also to provide a better experience for the customer. The global synergy that will be created among independent brokers will be invaluable.”

After spending five years as a successful independent real estate broker competing against over 400 real estate agencies in his market alone, he was convinced there should be a platform to allow independent brokers to work together. Therefore, after analyzing a number of different franchise and brokerage business models, he opted to stay independent and was inspired to create This online platform will allow independent real estate brokers to maintain management flexibility, capture unlimited growth potential, preserve their identity, and enhance profits.

“We believe real estate franchises have been diluted over the years and are viewed as a profit center and not a true business partner from their parent companies,” said Eric Eckardt. “Our team created a platform that will provide independent real estate brokers with more benefits versus a franchise at a fraction of the cost, while targeting the global marketplace. We are currently seeking Regional Director Representatives in Europe, Asia, Canada, South America, Africa and the Middle East.”

For more information, visit