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RISMEDIA, February 11, 2009-Keller Williams real estate professionals now have inside access to a leading provider of what it calls “the ultimate home search tool.” Smarter Agent, the company that it says invented and patented the mobile location-aware real estate search, has announced that they have become an Approved Vendor with Keller Williams.

“We are thrilled to have the reputable Keller Williams name behind us and look forward to showing the company’s brokers and agents how our technology can not only give them a competitive edge over other brokers and agents, but how we can help them provide a valuable search tool to existing clients while using Smarter Agent to find new clients,” said Brad Blumberg, CEO of Smarter Agent.

According to the company, Homes for Sale, Smarter Agent’s flagship product, delivers accurate and up-to-the-minute property information to a prospective homebuyer’s personal cell phone. Either using GPS technology or by entering in specific search criteria such as city, community, address or zip code, consumers can instantly learn the sales price, see the number of beds and baths, read property descriptions, plot properties on an interactive map and even see photos for all of the publicly allowable properties within the MLS.

Where Homes for Sale becomes beneficial to Keller Williams brokers and agents is that Smarter Agent allows agents to privately brand the Homes for Sale mobile application. The branded application is then downloadable from an individual realtor’s personal website. With the branded version, brokers and agents can provide the application to their clients where their name, company colors and logo will appear on the home screen. Once the search is initiated, all branding is maintained throughout the search. Best of all, if a consumer is ready to tour the property the “Call to See” button will route all calls directly to the agent who branded the application, regardless of who has the listing.

The download is currently available on hundreds of cell phone models on AT&T and Sprint. The application is also available for all Blackberries (Curve, World, Pearl, Pearl Flip and Bold) and iPhones, where the download is FREE! The Storm, Windows Mobile versions and other carriers and devices, will be added in the coming months making the application available to all consumers regardless of their cell phone carrier or device.

For more information, visit