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RISMEDIA, July 2, 2009-As we proudly observe the Independence of our Nation this week, Prudential Florida Real Estate Services will mark its 10 Year Anniversary.

Since July 1999, the company says it has accomplished much, has a lot to be proud of, and has a solid foundation to build on for years to come.

According to the company, in that time, it has experienced many market challenges, and nevertheless the level of commitment and quality of their people has placed the company in a lead position for growth, strength, success and generosity.

Prudential Florida Real Estate Services offers its congratulations and thanks for continued strive for excellence, exceptional customer service, passion for the industry and for our company.

Here are some comments from the company’s business partners who contributed to their success:

“Congratulations to the Prudential Florida Real Estate Services Team on 10 years of excellence. Your growth and success has been driven by your dedication to the customer and your commitment to quality. Your impressive adaptation to the ever changing market and eCommerce evolution are rewarded by the recognitions garnered over the last 10 years. Your efforts have allowed us to build a business that many are trying to replicate. Each and every one of you should be proud of this incredible growth and success. Thank you for what you do every day.” – David L. Fry, Interim President and C.E.O., WCI Communities, Inc.

“In a very short decade Prudential Florida Realty has grown from a few offices to a powerhouse in the Prudential Real Estate Network and overall industry. President Rei Mesa and his team insist on excellence and provide customers the finest service and consultation. Their love for the business and commitment to progress and innovation will keep Prudential Florida Realty atop South Florida real estate for years to come.” – John Van Der Wall, Chairman, Prudential Real Estate and Relocation Services, Inc.

“Congratulations to the hard-working professionals of Prudential Florida Realty. Your effort and care during the past 10 years have made your company one of the crown jewels of the Prudential Real Estate Network and a wonderful ambassador for our Brand. In short, you set the standard for real estate in South Florida, admired by customers and competitors alike for your knowledge, professionalism and exemplary business practices.” – Earl Lee, President, Prudential Real Estate and Relocation Services, Inc.

“As Prudential Florida Realty’s longtime mortgage partner, we’ve appreciated the company’s unwavering commitment to promoting homeownership in the Florida market with a fully integrated team of real estate services. You’ve created a truly customer-centric culture – and great results in a challenging market. They say the team with the best talent wins, and that describes the Prudential Florida Realty team. Congratulations to Prudential Florida Realty and Rei Mesa on a decade of success, and thank you for your vision and industry leadership at the national, state and local level.” – Cara Heiden, Co-President, Wells Fargo Home Mortgage and Joe Jackson, Head of Wells Fargo Ventures

“No Real Estate Company better exemplifies how today’s full service Real Estate Company must effectively perform not only locally and nationally but also internationally than Prudential Florida Realty. Of particular note is how Rei Mesa has inspired his world class management and sales team to fully embrace the industry revered technology and marketing that they and their Iconic brand Prudential have developed. Their resounding results represent an enviable standard of excellence which both they and all Floridians can point to with pride. Congratulations!” – Allan Dalton, Co-Founder Top 5 in Real Estate, Former C.E.O.

“On behalf of the Sunshine Kids Foundation and our Board of Directors and especially our Kids who are fighting cancer, I would like to congratulate Prudential Florida Realty on this momentous milestone. With the leadership of Rei Mesa and his team at Prudential Florida Realty, the Foundation has been able to touch the lives of young cancer patients across Florida. The Sunshine Kids Foundation is so honored to be part of this great company and together we have been able to bring smiles to Kids with cancer.” – G.W. Bailey, Executive Director, The Sunshine Kids Foundation

Some of recent achievements include:

Prudential Florida Real Estate Services has grown to service 17 counties and over 1,800 sales associates throughout the State of Florida.

Second largest statewide residential real estate brokerage in Florida based on sales volume and the highest average sales price of any statewide company.

Prudential Florida Realty ranked as the 33rd largest residential real estate firm in the nation based on sales volume by Real Trends Magazine.

Prudential Florida Realty Sales Associates ranked among the Top Award Winners in the Prudential Real Estate Affiliates Network.

Prudential Florida Realty Branch Sales Offices recognized for highest productivity in the Prudential Real Estate Affiliates Network.

Rei L. Mesa named 2008 Broker of the Year by Prudential Real Estate Affiliates (PREA).

Rei L. Mesa named 2008 REALTOR® of the Year.

Prudential Florida Realty Ranked #6 out of 1,900 affiliates in the PREA Network throughout North America.

Prudential Florida Realty is the #1 Prudential Affiliate in Florida for both Gross Commission Income (GCI) and Units Closed!

Florida Home Finance Group, an affiliate of Wells Fargo Home Mortgage, the alliance between Prudential Florida Realty and Wells Fargo Ventures, is recognized as the # 1 Wells Fargo Joint Venture in the state of Florida, for both volume and transactions.

Florida Home Finance Group, an affiliate of Wells Fargo Home Mortgage is recognized as the 6th largest Wells Fargo Home Mortgage Joint Venture in the country.

Florida Title & Guarantee received several accolades from the title industry including “Top Title Agent Award” issued by First American Title Insurance for the second year in a row and “Quality Title Agent Award” issued by Stewart Title.

We introduced our insurance company, Florida Home & General Lines Insurance and strengthened our partnership with First American Home Buyers Protection Corporation

Prudential Florida Real Estate Services team was the #1 Fundraiser for the Sunshine Kids Foundation in Florida with over $1.6 Million raised since 2001!

Prudential Florida Realty Supports RISMedia’s Top 5 in Real Estate Network, with the highest number of Top 5 Members of any statewide company.

Our Branch Managing Brokers average more than 20 years experience in the real estate industry and have been honored with numerous designations and awards.

Prudential Florida Realty listings are enhanced on, which attracts more than six million online consumers a month and on over 100 additional websites.

Our Prudential Real Estate Internet Marketing Advantage (PRIMA) provides an exceptional platform for sales associates to market property, increase online exposure, and achieve business objectives.

Prudential Florida Real Estate Services is excited to provide the Consumer Confidence Stimulus Package which includes the Home buyer Price Guarantee and the Home buyer Employment Guarantee! This initiative marks an industry first and we are proud to be the leading Company to bring back Florida real estate.

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