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RISMEDIA, December 15, 2009—Harry Norman, Realtors is the latest firm to acquire professional video content for its website and newsletters from Orlando-based VScreen, Inc. Harry Norman welcomed the step as a logical and cost effective move in the right direction, based upon video’s rapidly growing popularity on the Internet.

A wide variety of “short form” videos (two to three minutes each) covering a host of real estate related topics will be used by Harry Norman, Realtors to both inform and educate viewers, while at the same time establishing the brokerage firm as the “go to” local source for practical and accurate information. “Harry Norman, Realtors recently launched the customized VScreen and has received rave reviews from our sales associates and clients alike. The content is current and professionally produced and we especially love just posting the URL once, as the content updates automatically,” says Marianna Barton, Director of Marketing & Communications for Harry Norman, Realtors.

VScreen’s co-founder Stephen Schweickart said that short form videos have become a powerful marketing tool for not only websites, but other venues as well- ranging from newsletters and video magazines, to social media outlets such as YouTube, Facebook, LinkedIn, and others. “We are excited to be working with Harry Norman to provide their buyers and sellers with quality video content, making them the ‘go to source’ in Atlanta for real estate related information. They understand the rapidly growing need for developing an Internet video strategy in order to keep up with the needs of today’s online consumers, and we are honored to be able to assist them in this area,” notes Schweickart.

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