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RISMEDIA, March 25, 2010—Pedal to Properties, a growing full-service real estate firm that incorporates sophisticated technology, green practices and optional bike tours for home buyers, will show off its innovative business model when the company visits the National Association of Realtors Midyear Trade Expo in Washington, D.C., from May 12-14.

Pedal to Properties will be at Booth No. 713 at the expo. Representatives will be on hand to discuss franchise opportunities and the company’s unique style of selling real estate. The Pedal to Properties concept has been massively successful in Boulder, where founder Matt Kolb launched the company in 2006 and saw sales grow 200% in two years.

“We’re excited to show off our model to other Realtors at the Midyear Expo,” said Tim Majors, president of U.S. operations for Pedal to Properties. “Nothing helps a buyer understand the neighborhood where they’re looking for a home like taking a spin on a bike. We’ve carved out an exciting niche in the real estate market, and we think other Realtors are going to be impressed.”

Pedal to Properties was dubbed “most creative idea” by Real Estate Weekly at the National Association of Realtors conference in November, and the Boulder flagship office has added many top real estate agents in recent months. A Northampton, Mass., franchise opens this spring. The Pedal to Properties approach lets buyers see homes while getting to know local shops, restaurants and schools during a fun, relaxed bike ride. The Pedal to Properties formula also includes sophisticated yet easy-to-use Web tools for consumers and agents, green office practices, and social networking platforms.

A Pedal to Properties franchise uses unique marketing tools, know-how and services tailored to health-conscious buyers and sellers interested in the pedestrian lifestyle. The Pedal to Properties approach offers buyers the option of a fun, relaxed bike ride that lets them see homes while getting to know local shops, restaurants, parks and schools.

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