RISMEDIA, April 9, 2010—Prudential Real Estate and Relocation Services, Inc., a Prudential Financial, Inc. company, announced the affiliation of Realty Group, previously affiliated with Century 21. The company will operate as Prudential Indiana Realty Group, serving consumers from Lafayette to Jeffersonville, and from Muncie to Avon. Prudential Indiana Realty Group, a full-service real estate brokerage founded in 1980, operates 12 offices with 500 sales professionals and employees.
“We chose to affiliate with Prudential Real Estate and Relocation Services because it was the best fit for our future,” said John Dick, chief executive officer, Prudential Indiana Realty Group. “Prudential Real Estate and Relocation Services offers us global brand recognition and industry-best technology, training and relocation services. The best in Indiana real estate just got better, and our customers will surely benefit.”
Prudential Indiana Realty Group is one of the largest real estate franchisees in Indiana with annual sales exceeding $1 billion. The company ranked 54th nationally among all brands for transaction sides in the recent Real Trends 500 survey of the largest U.S. real estate brokerages. It ranked No. 2 nationally among Century 21 companies for transaction sides.
Kevin Kirkpatrick, Prudential Indiana Realty Group president, said the affiliation will help his company pursue growth in the transitioning residential real estate market. “Our affiliation sends a proud message that we are building when others may be pulling back,” Kirkpatrick explained. “With our affiliation, we launch an ambitious growth campaign that will lead to new jobs for the people of Indiana in real estate and related fields.”
Indiana Lt. Gov. Becky Skillman agreed. “I’m excited for Prudential Indiana Realty Group,” she said. “The company has been a leader in the Indiana real estate economy for years. Its new affiliation with Prudential Real Estate, one of the nation’s largest real estate brokerage networks, will usher in a new era of company growth.”
Kirkpatrick said his customers and company alike will benefit from Prudential Real Estate and Relocation Services’ Online Advantage lead-generation and customer contact system, and from its sizeable presence on Internet search sites. His sales teams will enhance their skills through Prudential Real Estate and Relocation Services’ LearnCenter education portal, which provides professionals 24/7 access to a large array of professional development opportunities and options.
Prudential Indiana Realty Group sales professionals also gain access to Prudential Real Estate and Relocation Services’ DreamBuilder program, a suite of health care and financial options including guaranteed issue health insurance, traditional health insurance, dental and vision discount programs, life insurance, retirement options including owner-only 401k plans and simplified employee pension (SEP) plans, among other resources.
“We will now offer real estate professionals career paths enhanced with many options for wealth building, long-term security and personal and family care,” said Kirkpatrick. “This is yet another reason why real estate professionals should make their living with Prudential Indiana Realty Group.”
Earl Lee, president of Prudential Real Estate and Relocation Services, welcomed Prudential Indiana Realty Group to the Network. “John Dick, Kevin Kirkpatrick and their entire team have done a wonderful job at Prudential Indiana Realty Group,” Lee said. “The company is one of the nation’s top brokerages with top leadership and an enviable reputation for customer service and support. As important, they are terrific corporate citizens, representing a company built on strong ethics, professionalism and integrity.”
For more information, visit www.prudential.com.