RISMEDIA, September 2, 2010—Zillow.com and Apartments.com, two of the nation’s leading online destinations for real estate and multifamily housing, respectively, announced a partnership to bring the Apartments.com national database of 90,000 managed apartment rental listings to Zillow. Apartments.com rental listings include comprehensive home details, photos, floorplans and property manager contact information—bringing the full search experience from Apartments.com to Zillow.
Listings from Apartments.com will receive exposure to Zillow’s 12 million monthly visitors, nearly two million of whom are currently renters. This syndication brings the total number of rental listings for single-family homes and apartments on Zillow.com to 150,000.
In addition to being displayed on Zillow, Apartments.com rental listings will also appear on the Zillow Mobile application, which has been downloaded more than two million times and is one of the most popular real estate applications on the iPhone, Android, iPad and Windows Mobile platforms.
“Zillow offers an unmatched user experience for home shoppers who are renting, deciding whether to rent or buy, or shopping for a home to buy. This partnership deepens Zillow’s footprint in the rental search industry, and gives Zillow users access to a new category of managed apartment rental listings,” said Chloe Harford, Zillow’s vice president of mortgages and new ventures.
Kevin Doyle, senior vice president and general manager from Apartments.com adds, “Our new partnership with Zillow is extending our reach to renters. By creating easy and convenient access to our listings, Apartments.com is able to drive highly qualified apartment shoppers to the leasing offices of our advertisers through unmatched exposure.”
In December 2009, Zillow added rental listings to its database of 100 million U.S. homes to complement its four million for-sale listings. Using the industry’s first monthly payment search filter, Zillow lets home shoppers search by a monthly payment they can afford, and simultaneously browse for-sale and for-rent homes. This is a helpful benefit as one in four (25%) home shoppers plan to search for both homes to buy and homes to rent, according to a recent Zillow survey.
Zillow home shoppers can also search for listings by neighborhood, zip code or city, and numerous home characteristics.