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RISMEDIA, September 21, 2010—Dawn Fetherston, relocation director and corporate services, of Diane Turton, Realtors, was a speaker at the recent Leading Real Estate Companies of the World fall workshop in Providence, R.I., the company announced.

The meeting attracted brokers, managers and relocation professionals from Leading Real Estate Companies of the World, a global network of 600 premier real estate firms.

In her session, “Secrets to Lead Conversion Success,” she addressed a topic of vital interest in the real estate community. As a respected expert in this area, Fetherston shared insights to help educate fellow LeadingRE members.

“The Leading RE fall Workshop series is a way for company executives to brainstorm on a national level,” said Maureen Penta, general sales manager for Diane Turton, Realtors who was also in attendance. “I came back from the conference with a renewed sense of commitment to our clients and solutions providing innovative tools and increased efficiencies for our agents and staff.”

Fetherston’s session was part of the larger meeting program, which addressed a variety of real estate topics on ways to best meet the needs of home buyers and sellers in today’s market. “Although the core principles relating to effective real estate services have not changed, other factors—such as market conditions, technology and communication preferences—are continuously evolving,” Pam O’Connor, president/CEO of Leading Real Estate Companies of the World said. “Our Fall Workshop series gives members the opportunity to share with other top real estate professionals the best strategies to create exceptional customer experiences and remain market leaders.”

The agenda also featured a preview of new LeadingRE programs that further support the professional development of member firms: the network’s online learning platform, Institute 2.0, and “OUR WORLD”—an industry-first program that leverages social media for business results.

For more information, visit