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RISMEDIA, January 10, 2011—John Aaroe Group recently launched Mobile Real Estate, LLC’s complete Mobile Marketing Solution for real estate, which encompasses text messaging, QR codes, a mobile website and downloadable Gateway App. This makes them one of the first companies in the West Los Angeles and San Fernando Valley markets to provide a full mobile solution to their agents and consumers.

The John Aaroe Group text messaging platform allows potential buyers to access detailed property information, pictures and the listing agent’s contact information directly on their cell phone via basic text messages (standard rates apply). As a value added benefit of working with the firm, John Aaroe Group sales associates are able to capture leads generated through the platform.

Once a consumer receives a message they can immediately access the company’s mobile website, formatted for any mobile device with Internet access, where they can search all listings, use GPS if their device is capable, and download the Gateway App to their phone right from the site to return quickly anytime they want to perform another search. Any mobile user who goes to on their phone will access the mobile site formatted for their device through the advanced mobile detection engine employed in the platform. Mobile Real Estate and John Aaroe Group also use QR codes on sign riders to provide the consumer the option to scan the code or utilize the text messaging option.

“We are very excited to launch a complete mobile marketing solution for real estate with John Aaroe Group and all their agents,” says Seth Kaplan, president of Mobile Real Estate, LLC. “As a boutique firm in an upscale market, John Aaroe Group wanted to not only meet the demands of today’s consumer in the most cutting edge way, but provide a system which would benefit their agents as well.”

“I feel that it’s important for a real estate company to be a value-added partner in the real estate transaction. I’m confident the many benefits this wide array of mobile technology provides will be just that,” said John Aaroe, president of John Aaroe Group. “Consumers and our agents want and deserve immediate access to information and the most advanced tools available—I think our full mobile solution provides that,” said Michael Williamson, manager/partner of Aaroe + Williamson Division commented.

Look for text messaging signs on John Aaroe Group Listings throughout Beverly Hills, Los Angeles and the San Fernando Valley.

For more information, visit