Yardi announced recently that DIY Real Estate Solutions, which provides an integrated property management system for companies that manage 1,000 or fewer units, has been rebranded Point2 Property Manager.
The change reflects DIY’s increased integration with Point2, another Yardi brand and a provider of real estate marketing and listing syndication solutions for real estate agents and brokers.
Under the Point2 Property Manager brand, Yardi will expand its marketing to cover Point2’s vast real estate agent and broker user base, along with the estimated 1.6 million licensed residential real estate professionals in North America.
“Point2 is a well-established brand in the real estate agent and broker communities. As more real estate professionals look to expand into the property management business, this move will streamline our branding and offerings to them,” said Saul Klein, senior vice president of Point2.
In addition to providing world-class property management functionality, Point2 Property Manager enables users to automatically post rental listings on several high-traffic real estate consumer sites within Point2’s listing syndication partner network. The added benefit of efficient online marketing delivers a unique edge to medium and small property management companies.