Prudential Financial, Inc.’s (NYSE:PRU) Real Estate and Relocation business ranked first in overall net satisfaction among large relocation services firms for the second consecutive year in the 10th annual Relocation Managers’ Survey© from Trippel Research, the company has announced. Prudential led the industry with an overall satisfaction rate of 56%, with a score of 8.47 on a 10-point scale compared to an industry average of 38% and 8.16. Prudential’s score rose from 53% in last year’s survey while the industry average dropped from 45%.
The survey, designed to obtain evaluations from corporate relocation mangers regarding levels of satisfaction with firms in the relocation management industry, reports results from 425 companies, the largest response in 10 years of providing comparative information.
“We are very pleased to see our hard work validated by our clients’ responses,” said Earl Lee, president of Prudential Real Estate and Relocation Services, Inc. “Prudential surpassed the industry average in nearly every category but we are especially proud of our top ratings in the areas of cost management and value for price paid in a time when corporate budgets are under increasing pressure.”
The survey revealed the following:
• A large majority of corporate managers expect no-growth or minimal changes to the growth of domestic relocation volume in the coming year.
• Nearly two-thirds of companies consider their relocation programs to be fully outsourced.
• Approximately 13% of survey respondents changed relocation management companies in the past year, a number consistent with that in prior years.
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