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Prudential Preferred Realty is the first large real estate company in the Pittsburgh area to select the DocuSign® electronic signature solution to significantly reduce the amount of time it takes to execute a real estate transaction to create a better client experience, the company has announced.

“We are thrilled to be able to offer our agents and customers the added convenience and speed that DocuSign’s eSignature technology provides,” says Jim Saxon, chief operating officer, Prudential Preferred Realty. “What used to take days or weeks, now takes minutes, as the multitude of signatures required during a real estate transaction, now can be gathered instantaneously with DocuSign.”

DocuSign has more than 20 million customers worldwide who have signed more than 4 million real estate transactions electronically. According to DocuSign, real estate agents save an average of six hours per week by using the company’s eSignature service.

“Gathering signatures from clients who are in distant locations or who are not near fax machines or copiers always has been a challenge for real estate agents,” Saxon says. “This new technology allows our clients to sign the necessary paperwork anywhere, anytime, on any device to significantly reduce the time it takes to execute the necessary paperwork associated with a real estate deal.”

Prudential Preferred Realty’s standardization on DocuSign’s eSignature solution comes on the heels of a company-wide professional development program to train all of the real estate company’s sales associates to use iPads and tablets to improve their business success and delight clients.

Raymond Carnevali, real estate agent in Prudential Preferred Realty’s West office, had instant success using the technology. “While I was being trained to use DocuSign, I sent an agreement of sale to one of my customers,” Carnevali says. “By the time the brief training was complete, I had a fully executed agreement back from the customer, and I was able to get the accepted offer to the other agent without any delay. Both the customer and I were equally impressed with its speed and convenience.”

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