2. Create an Editorial List
An editorial list is a catalog of topics and keywords that will allow you to easily capture blog post thoughts and ideas. This will become a resource that you can later refer back to and incorporate in to your content.
A few ideas to get you started:
• Consider what is unique about your market? What do you look forward to sharing with potential clients?
• Write down frequently asked questions and then answer each one in a way that any buyer or seller would find useful.
• Share every skill, resource and area of expertise.
• What fuels your passion? Write those topics down and make sure you share them on a regular basis.