Editor’s Note: This is part of a monthly video series from the National Association of REALTORS® that aims to refresh and educate members about important aspects of being a REALTOR®. Watch for this series each month in RISMedia’s Daily e-News.
The term REALTOR® is not only a trademark owned by NAR and protected by federal law, it is also a valuable membership benefit that distinguishes members from all others in the real estate business.
Watch this entertaining video to learn how members can protect the value of the mark by using it properly. Remember, a REALTOR® isn’t “just another real estate agent.” Being a REALTOR® means more.
To watch this video on NAR’s website, visit: http://www.realtor.org/logos-and-trademark-rules/make-our-marks-remarkable?cid=RISVID0004
Review REALTOR® Trademark/Logo Rules: http://www.realtor.org/logos-and-trademark-rules