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“GMAR agent training focuses on this elevated service level and designs offerings that prepare today’s real estate professional for the emerging buyer client,” says Duane March, GMAR’s CEO.

“I want to be an invaluable resource to my clients and sphere and be a person they can always depend on,” says Martin, who stresses that her ABR® designation helps present her as dependable and knowledgeable. Martin uses the marketing materials provided by ABR® to educate and inform her buyers through their entire real estate transaction.

It’s these added touches that really differentiate ABR® designated REALTORS® from their competition.

“Today’s consumers are smarter than ever because of the Internet,” explains Cusumano. “Buyers are now researching real estate firms and designations and interviewing agents before hiring the ‘right’ buyer agent,” she continues.  “Also, listing agents in my local boards that don’t like to work out of their area love to refer buyer clients to me because they know what my designation represents.”

The difference between ABR® designated professionals and other agents is something that Conley stresses during his educational seminars; “I strive to help agents understand that if they can educate their buyers of the value of an ABR® designated agent, and the difference from an ordinary representative, they will be rewarded with a lifetime of referral and repeat business.”

From growing their businesses to providing opportunities for continued education, these inductees are proof that having your ABR® designation automatically gives you, the real estate professional, a foothold above the competition.

The Real Estate Buyer’s Agent Council (REBAC) has over 30,000 members, including 25,000 ABR® (Accredited Buyer’s Representative) designees. Any REBAC member holding either the Accredited Buyer’s Representative (ABR®) or the Accredited Buyer’s Representative Managers (ABRMSM) designation is eligible for the REBAC Hall of Fame.

For more information about the REBAC Hall of Fame, visit