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Bussiness DiscussionOn The Move provides real estate professionals with a unique, competitive edge

For Vinny Sinisi, a real estate professional in Magnolia, Texas—one of the hottest real estate markets in the nation—capturing clientele boils down to one simple thing: thinking outside the box. “I have a very creative mind, therefore, I’m always looking for different ways to capture clientele and give back to the community I serve at the same time,” says Sinisi. And thanks to On The Move—a commercial truck leasing and sales program—not only is Sinisi able to stay ahead of the competition, he’s able to do so while giving back to the community he so proudly serves.

Having purchased his first truck from On The Move in March 2014, Sinisi notes that it’s one of the best investments he’s ever made. “One of the main reasons we got the truck is because we have a lot of people on the move in the area,” says Sinisi, “and it’s been a great way to advertise Team Sinisi Real Estate Group within the local market.”

In fact, when the truck isn’t being used by clients, charities and church groups, it’s parked in a prominent location, garnering a lot of attention. “Our sponsors love the fact that their name is all over the truck,” says Sinisi, who goes on to say that working with On The Move has been a seamless, stress-free experience from the get-go. “The entire process—from choosing the truck and graphics to getting them applied—only took a few weeks,” adds Sinisi, who says that he’s received nothing but rave reviews from everyone who has used the truck.

While the truck is provided free of charge (Sinisi simply asks those who use it to fill up the gas tank and make a donation to the Texas Children’s Hospital and the Wounded Warrior Project), it also comes with a ramp, a hand truck and a bunch of moving blankets, all of which go a long way toward making the moving process that much easier for everyone involved.

Adding an additional layer of ease to the process, anyone interested in using the truck—whether it be to move their belongings to a new home or deliver toys to children throughout the holidays—can request specific dates and provide their license and proof of insurance online, making the truck extremely accessible to the entire community.

With plans to add more trucks to the roster in the near future, Sinisi notes that the truck has been a boon when it comes to advertising both himself and his team, as well as his sponsors. With a marketing scheme that revolves around the American flag—and a truck that proudly displays the red, white and blue—On The Move goes a long way toward keeping both Sinisi and his team top of mind in the Magnolia, Texas, market.

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