Mobile devices continue to be the number one resource for consumers who are searching for real estate information. Regional Northwest real estate company John L. Scott Real Estate has recently enhanced its mobile real estate experience with the release of a new mobile-optimized website (M-dot).
In 2014, John L. Scott released version 3.0 of its GPS Home Search App and in the process, completed nearly 32,000 home transactions that generated $9.8 billion in sales volume. Now the company continues to push technological boundaries in order to expand the ways its brokers can connect with Generation Y and Millennial consumers. Not only has the M-dot been redesigned for a better experience on mobile phones and tablets, each one of John L. Scott’s 2,680 real estate professionals now has their own branded mobile website.
Features of the new M-dot include:
- GPS functionality for compatible devices
- Nearby office locator
- Broker branding
- Improved synching between M-dot and GPS Home Search App
- Social network sharing features
“We take great pride in providing our broker associates with the right technology,” says J. Lennox Scott, Chairman and CEO of John L. Scott Real Estate. “It is one of many steps that help to ensure their success in any market.”
More than 140,000 consumers have downloaded the GPS Home Search App.
For more information, visit www.johnlscott.com.