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Coastwalk Real Estate has merged with Coldwell Banker Sea Coast Advantage, with Coastwalk’s 46 agents and managers now operating as Coldwell Banker Sea Coast Advantage. Coastwalk’s Justin Donaton, co-owner with wife Aimee, will continue on as an agent with the firm, and Coastwalk’s four brokers-in-charge will continue on in its four offices. Kimberly Sands, managing broker of the Coldwell Banker Sea Coast Advantage’s Carolina Beach office, will oversee operations.

“Coastwalk is a hugely successful company with a great reputation and excellent agents,” says Tim Milam, president of Coldwell Banker Sea Coast Advantage. “We look forward to building on this success and helping their 46 agents grow their business both on and off Pleasure Island. The merger brings many benefits to both the agents and their clients, and we look forward to a successful future together.”

“Coastwalk and Sea Coast Advantage’s cultures and philosophies are well aligned, particularly our work ethic and high level of professionalism,” says Donaton. “These similarities make this merger a great fit and I am confident we will work very well together—and the timing of the merger couldn’t be better. The dynamics in real estate are changing, and the resources required to succeed in this business are more important than ever. With the merger, we now have access to a wide array of resources that will strengthen, expand and build on our success.

According to Milam, there will be changes with the merger, but they will occur over time.

“Everything about this merger is positive, including its implementation,” Milam says. “The changes will occur over time and will not disrupt agents’ existing business. One change that we all agree on, however, is the introduction of new tools and technologies, like our proprietary CBx® technology that uses big data to identify potential buyers and sellers. We’ll be conducting a variety of onsite training classes on IT and will identify ways to increase agents’ efficiencies. The IT department at Sea Coast Advantage is invaluable and they handle the technology so our agents can concentrate on what they do best, which is helping their clients buy and sell real estate.”

“This is a new day for both companies, and as a result, an abundance of marketing resources, logistical and administrative support will be deployed that will allow agents to sell more homes, in less time and with fewer hassles,” Donaton says.

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