RealScout has announced changes to its leadership, with Andrew Flachner, formerly CEO, named president, and Arthur Kaneko, formerly COO, named CEO. Additionally, three brokerages, Berkshire Hathaway Home Services Fox & Roach, REALTORS®, Howard Hanna Real Estate Services and Long & Foster Real Estate, have partnered with RealScout, bringing the Buyer Graph and other buyer data-driven insights to their organizations.
The Buyer Graph, a platform powered by RealScout, helps agents and their clients facilitate purchases and/or sales in one streamlined solution. There are Buyer Graphs by region; brokerages who participate have access to buyer data and the network within their region. Consumers can access the Buyer Graph if their brokerage is a member.
With the partnership with RealScout, the three brokerages are adopting its 1) award-winning listing search and listing alert platform that keeps consumers connected to their agents, 2) consumer behavior data and analysis, which enables better customer service and experience, and 3) secure collaboration among agents of brokerages participating in the Buyer Graphs.
“[This] partnership with three of the most prestigious real estate brands in the U.S. represents a pivotal shift in how brokerages deliver value to their clients,” says Flachner. “Arthur has played a critical, behind-the-scenes role in growing RealScout from a nascent startup into a smoothly operating and rapidly growing national brand. Alongside Arthur, my co-founder/CTO Michael Parikh and our incredible team, we look forward to contributing to a vibrant future of the industry.”
“My commitment is to continue delivering easy-to-use yet powerful technology that benefit our customers’ day-to-day, while also enabling them to build strategic, long-term value around their data,” says Kaneko, who began at RealScout in 2014. “I’ve always believed that the future of real estate will still depend on the human collaboration between brokers, agents and consumers. That’s why we strive to build technology that empowers and catalyzes this collaborative process, instead of disrupting it.”
“Providing a compelling online experience for our customers is a must,” says Joan Docktor, president of Berkshire Hathaway HomeServices Fox & Roach, REALTORS®. “With RealScout, our customers are getting a top-tier home search experience, while our agents enjoy the productivity and conversion gains of RealScout’s agent platform.”
“As one of the first brokerages to bring RealScout to the Midwest and Mid-Atlantic regions, we’re pioneering an experience for our clients that will transform how they work with our agents,” said Howard W. “Hoby” Hanna, IV, president of Real Estate Brokerage at Howard Hanna Real Estate Services. “This technology gives us unprecedented insight into homebuyer demand, which ultimately helps us to get the best deals for our buyers and sellers.”
“RealScout gave us the unique opportunity not only to provide a game-changing software platform to our agents and clients, but also the ability to build greater strategic value in our business,” says Larry “Boomer” Foster, president of Long & Foster Real Estate. “Our associates can better leverage our network of 10,000-plus sales associates through RealScout, connecting with fellow Long & Foster listing and buying agents to close more deals.”
“With RealScout, we gain access to data-driven insights that will help our associates better serve their buyers and sellers,” says Gary Scott, president of Long & Foster Real Estate. “It also enables our firm to provide increased value to our agents, delivering on Long & Foster’s commitment to having the best-trained and best-equipped REALTORS® in the business.”
For more information, please visit www.realscout.com.
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