As a REALTOR®, your business has a variety of aspects, but does your online presence reflect your professionalism, diverse offerings and personal brand?
That’s the challenge posed in a new video released this month by the National Association of REALTORS® (NAR), in which NAR offers its newly released .realestate top-level domain as the robust digital marketing solution to this important question. Watch the video here.
Released by NAR in partnership with Second Generation, Ltd., the .realestate domain is available through a special pre-sale offer to NAR members through November 16. REALTORS® with an active .realtor™ domain—FREE for the first year, one per individual member—have exclusive access to purchase .realestate domains before they become available to the public.
The video demonstrates the value of having a .realestate domain and how it is designed to help brokers and agents market themselves, their businesses, their listings and their wide array of expertise and services in creative, new ways. For example, REALTORS® can use a .realestate web address to call attention to open houses, with an “openhouses.realestate” web address, or even neighborhoods or areas of special interest. Offering a variety of ideas for domains, as well as how to use them in connection with members’ .realtor™ domains to support their personal brand and identity, NAR encourages members to check out this brief tutorial to learn how to create a robust digital presence that supports everything REALTORS® do.
For the latest real estate news and trends, bookmark RISMedia.com.